Head of Media Relations

UK (Hybrid)

Salary Not AvailableSenior LevelContract

Posted 1 month ago

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Job Summary

Own media strategy and reputation work for a national wildlife charity in a high profile, fast paced setting, guiding narrative development and crisis response.

  • Lead the next phase of media work, uncovering new opportunities and ensuring messaging cuts through for awareness and action.
  • Develop and place stories across broadcast, print and online outlets, including interviews, op-eds, press releases and video.
  • Advise senior leaders on reputation management and sensitive issues, coordinating crisis communications as needed.

Job Description

Responsibilities

  • Lead the next phase of our media work – identifying new opportunities for The Wildlife Trusts, and ensuring our message continues to cut through to drive awareness and meaningful action.
  • Shape powerful media narratives to help drive nature’s recovery and support The Wildlife Trusts’ strategic objectives.
  • Develop and place stories across broadcast, print and online national media outlets, including interviews, opinion pieces, press releases, video content and expert commentary.
  • Support and lead high-performing media teams in a fast-paced, high-profile environment, including directing media strategy and crisis communications as needed.
  • Engage with senior leaders and stakeholders to advise on reputation management and sensitive issues.
  • Respond to Government policy and spotlight the impact of our work across issues such as peatland restoration, nature for mental health, and wildlife conservation.

Requirements

  • You are an experienced and credible media professional with a track record of leading and supporting high-performing teams in a fast paced, high-profile environment.
  • You will have demonstrable expert knowledge of the media landscape, with a wide network of trusted media relationships that you use thoughtfully and effectively to achieve impact.
  • You are equally confident developing and placing softer news stories as you are managing complex or high-stakes situations, exercising sound judgement and acting decisively when it matters most.
  • substantial experience of reputation management, including advising senior leaders and stakeholders on sensitive or contentious issues.

Preferred

  • An understanding of the issues affecting UK wildlife and nature recovery is highly desirable, alongside a commitment to using the power of media to inform, engage and drive positive change
  • There is a requirement to attend in-person the monthly team meeting at the Newark office.
The Wildlife Trusts logo

The Wildlife Trusts

We manage thousands of nature reserves and run marine conservation projects around our coasts. There are 46 Wildlife Trusts covering the UK, the Isle of Man and Alderney. Each of the 46 Wildlife Trusts is an independent charity with its own trustees.

Founded in 1912
Ayr, Scotland, GBR
203 employees (27 in marketing)

Traffic Signals

Monthly Visitors
672.7K
Monthly Google Ads Budget
$88
Traffic Source Mix
Search
62.2%
Direct
27.4%
Referral
5.3%
Social
4.3%
Paid
0.6%

Headcount Trend

Current headcount: ~203

Marketing Team

Marketing Team Size
23 (11% of company)

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