Responsibilities

• Develop and manage a clear marketing strategy for each venue and the wider group.
• Build and strengthen each venue's brand identity, including tone of voice, visual presentation, signage, menus, printed materials, websites, social media, and all customer-facing communications.
• Plan, deliver, and evaluate marketing campaigns across key revenue streams including Weddings; Christmas; Live events; Food and drink promotions; Private hire; Corporate bookings; New business launches; Stadium activity.
• Lead the group's digital marketing, including Social media; Email marketing; Paid advertising (Meta & Google); Website content; Google Business Profiles; Online listings; Reputation and review management.
• Work closely with the Head of Sales & Events to improve enquiry generation and conversion through Landing pages; Brochures; Venue packs; CRM campaigns; Follow-up communications; Seasonal marketing campaigns.
• Set the creative standard across the business through photography, videography, graphic design, and written content.
• Produce weekly marketing reports for the senior leadership team, measuring performance and identifying opportunities.
• Manage relationships with external printers, designers, agencies, and suppliers where required.
• Ensure all marketing activity is organised, measurable, commercially focused, and aligned with business objectives.