Head of Marketing

Norwich, Norfolk, UK (On-site)

£40K/yr – £50K/yrSenior LevelFull time

Posted 2 months ago

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Job Summary

Lead multi-channel growth by owning integrated marketing across paid, CRO, email retention and SEO to drive revenue, with a data-driven lens on performance and a mandate to raise output quality through strong design and team leadership.

  • Plan and deliver cross-functional marketing programs that align with business goals.
  • Review data, set benchmarks, and push for improvements in campaigns and processes.
  • Lead and develop a marketing specialists team while raising accountability and output standards.

Job Description

Responsibilities

  • Leading the planning and delivery of integrated marketing strategies across Paid, CRO, Email/Retention and SEO
  • Owning performance - ensuring campaigns are delivering against commercial objectives
  • Identifying opportunities to improve results, efficiency and scalability across accounts
  • Bringing a strong design eye - ensuring all output meets a high creative and brand standard
  • Working closely with Account Strategists to align marketing activity with wider business goals
  • Reviewing performance data, providing insights, and shaping ongoing strategy
  • Leading, mentoring and developing a team of marketing specialists
  • Setting clear expectations, improving accountability, and raising the bar across the team
  • Contributing to new business through audits, strategy and pitch support
  • Continuously improving processes, output quality and ways of working

Requirements

  • Strong agency experience in a senior marketing role
  • Proven expertise across Paid Marketing, Conversion Rate Optimisation, Email/Retention Marketing and SEO
  • A deep understanding of performance marketing and how channels work together
  • A strong eye for design and high-quality creative output
  • Experience leading, managing and developing a team
  • Confidence in reviewing performance, challenging thinking and driving improvement
  • A results-driven mindset - focused on impact, not just output
  • The ability to bring structure, clarity and accountability to a fast-paced environment

Preferred

  • You’re not satisfied with “good enough.” You push for better - in results, in thinking, and in execution.

Benefits

  • A day’s holiday accrued each year of service
  • Paid day off for birthdays
  • Gym membership
  • Dog-friendly office
  • Beer Fridge Fridays
  • Team building events
  • The Yard Coffee discount
  • Continuous learning and growth opportunities (dedicated development days)
  • And more!
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Pivotal

Founded by Melinda French Gates, Pivotal works to accelerate the pace of social progress for women and young people in the U.S. and around the world. Pivotal includes Pivotal Philanthropies, Pivotal Initiatives Fund, and Pivotal Ventures. Learn more at Pivotal.com

Founded in 2015
Seattle, Washington, USA
185 employees (36 in marketing)

Headcount Trend

Current headcount: ~185

Marketing Team

Marketing Team Size
29 (16% of company)

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