Responsibilities

• Develop and execute comprehensive marketing campaigns that align with business goals and target audience needs.
• Collaborate with the marketing team to define campaign objectives, target segments, and key performance indicators (KPIs).
• Create detailed campaign plans, including timelines, budgets, and resource allocation.
• Coordinate the implementation of marketing campaigns across multiple channels, including digital, social media, email, content, and online events.
• Work closely with internal teams and external vendors to produce high-quality marketing materials and assets.
• Ensure campaigns are launched on time and within budget, meeting all defined objectives.
• Monitor and analyze campaign performance metrics to assess effectiveness and ROI.
• Conduct A/B testing and other optimization techniques to improve campaign performance.
• Generate detailed reports on campaign outcomes, providing actionable insights and recommendations for future campaigns.
• Communicate campaign plans, progress, and results to stakeholders at various levels of the organization.
• Utilizes AI-enabled tools (e.g., chatbots, documentation automation, analytics assistants) to improve efficiency, accuracy, and streamline routine tasks while following company AI governance and data privacy standards
• Work 100% Remotely