Responsibilities

• Build the brand. Work with the founders to protect and evolve the Ample brand. Make us visible. Get people excited.
• Bring installers to us. We've got the brand and the product to build an effective inbound machine. It’s time to build the content, trade channels and campaigns to ensure the next hundred installers arrive already knowing who we are and what we do.
• Own the homeowner funnel. From first impression to qualified enquiry, you’ll be focussing on refining the channels that work, either directly or on collaboration with external specialists.
• Market through our partners. We have excellent channel partners. You will work with them to make the most of these relationships: co-marketing, joint campaigns, co-branded material and the lead flow that results from it.
• Run the digital. You'll own website performance: content, structure, speed, conversion rate, and the SEO/GEO programme already running against it. You'll also own any relevant social channels.
• Build referral engines. Homeowners who have great experiences tell their neighbours. Installers know other installers. You'll design and manage the schemes that leverage this.

Requirements

• Five or more years in marketing, with at least two of them somewhere small enough that you had to do the work yourself. If you haven't run the whole function before, you're ready to.
• - You love to win. You’re ready for a career-defining challenge.
• - You can write. Copy, landing pages, emails, briefs — the words come out well
• - You have a keen eye and great visual taste. You strive for perfection.
• - You've built something from nothing rather than optimised something inherited
• - You've marketed a complex, considered purchase with a long cycle, not just impulse ecommerce
• - You're fluent with AI tools and you use them to move faster than a team of one should
• - You've run paid acquisition and you know what good looks like

Preferred

• - D2C or consumer subscription experience
• - Partner or channel marketing
• - Home improvement, energy, property or financial services
• - Experience with Hubspot, Claude.
• Not required: A specific degree. Energy sector experience.

Benefits

• Office-first: We believe the creative magic (and best learning!) happens in person. We work together most days from our Fitzrovia office, a short walk from Regent’s Park. Remote working in moderation is totally fine.
• Kit : a Macbook, access to a suite of the latest AI tooling and access to an expert AI-native team to learn from.
• Holiday: 25 days plus 8 bank holidays
• Real Impact: Every clean heating system we install saves 24 tonnes of carbon, so you can use plastic straws and take flights without feeling guilty.