Field Marketing Manager - UK

London, UK (Hybrid)

Salary Not AvailableMid Level

Posted 2 months ago

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Job Summary

Own regional field marketing in the UK with a clear line to pipeline and revenue, coordinating ABM, events, and executive engagement while partnering with Sales to drive mid-market and enterprise growth.

  • Field & ABM Execution: Lead UK field programs, ABM/ABX alignment, and executive engagement to fuel pipeline.
  • Campaign & Events Ops: Plan regional events, webinars, and conferences and run integrated campaigns with digital, content, and product marketing.
  • Performance & Partnerships: Track ROI, KPIs, and collaborate with agencies/vendors to ensure brand and regional initiatives align with global positioning.

Job Description

Responsibilities - Develop and execute the UK field marketing strategy aligned with pipeline and revenue goals - Partner closely with sales leadership and SDR teams to support account-based and territory growth initiatives - Plan and execute regional events, executive roundtables, webinars, and industry conferences - Drive integrated campaigns in collaboration with digital, content, campaigns, and product marketing teams - Identify new opportunities to increase brand awareness and market presence in the UK - Track, measure, and report on campaign performance, pipeline contribution, ROI, and key marketing KPIs - Manage relationships with agencies, vendors, partners, and event providers Ensure strong alignment between regional initiatives and global brand positioning - Build and execute regional marketing initiatives across events, ABM programs, executive engagement, partner activations, customer marketing, and local campaigns - Collaborate with global marketing functions including content, digital, brand, product marketing, and communications Requirements - Experience in B2B SaaS marketing, ideally in field or regional marketing or demand generation - Strong understanding of mid-market and enterprise sales cycles - Experience collaborating closely with Sales teams - Familiarity with ABM / ABX approaches - Strong project and event management skills - Data-driven mindset with experience tracking campaign performance and pipeline impact using Salesforce - Excellent communication and stakeholder management skills Benefits - Life Insurance (UNUM) – Optional, fully covered by us (100%) - Health Insurance (VITALITY) – Optional, also 100% employer-paid - Pension Plan – We contribute 4% of your base salary + overtime - Family-Friendly Policy – Inclusive maternity & paternity leave - Team Celebrations & Seasonal Events – Because culture matters - Equipment of Your Choice – Set up your workspace your way
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LumApps

LumApps is the future-ready Intranet for businesses that want to stay ahead. It transforms the way organizations work by making their employee experience more effective, intuitive, and engaging.As the most flexible, scalable, and innovative platform, LumApps helps improve communication, boost productivity, and enable growth. It works from day one, but adapts to your business to become a fully connected employee hub. By seamlessly integrating with Google Workspace or Microsoft 365, LumApps enhances your existing tools and resources, providing a modern, AI-powered digital workplace.With over 400 employees across 9 offices worldwide, LumApps serves organizations in the Forbes 2000 and Fortune 500, helping them build strong cultures and foster knowledge-sharing across communities.Serving more than 6 million users globally, through 750 clients like Publicis Sapient, Ascension Health and Dish Network, LumApps redefines the employee experience by centralizing communications, HR resources, and business applications into one cohesive platform that drives success.In May 2024, LumApps secured a strategic investment from Bridgepoint, valued at $650 million. This partnership aims to accelerate LumApps' international expansion, particularly in the U.S., and to further invest in product development, enhancing the employee experience through advanced AI and machine learning technologies.

Founded in 2015
Tassin-la-Demi-Lune, Auvergne-RhĂ´ne-Alpes, FRA
404 employees (44 in marketing)