Responsibilities

• Lead UK PR strategy across product launches, campaigns and always-on brand activity.
• Build and nurture relationships with media, editors, influencers, retailers and brand partners to maximise earned coverage and collaboration opportunities.
• Localise global PR materials and manage media outreach, press communications, events, mailers and gifting programmes.
• Drive visibility for Erborian's Self Esteem Club through PR, partnerships, events and community initiatives.
• Manage retailer PR collaborations and identify opportunities to amplify campaigns through PR, influencer and social channels.
• Oversee paid influencer and affiliate partnerships alongside the Influencer & Community Manager, from briefing and execution to reporting and optimisation.
• Monitor media coverage, campaign performance, EMV and affiliate results, providing insights and recommendations to improve performance.
• Manage industry awards submissions and promote award wins across PR, social, digital and retail channels.
• Identify proactive and reactive PR opportunities, ensuring consistent brand visibility throughout the year.
• Support influencer discovery, community growth and relationship building in collaboration with the wider Communications team.

Requirements

• 4+ years’ experience in PR and Communications within the beauty industry essential, Partnerships and Influencer Marketing preferred.
• Strong network of relevant media contacts.
• Proven experience managing PR campaigns and product launches
• Understanding of affiliate marketing and commercial partnerships.
• Excellent written and verbal communication skills.
• Highly organised with strong project management capabilities.
• Commercially minded with the ability to analyse performance and report on results.
• Experience working cross-functionally with marketing, ecommerce and retail
• High level of creativity, with the ability to develop engaging concepts for events, mailers, and storytelling.

Preferred

• Partnerships and Influencer Marketing preferred.

Benefits

• Discretionary Company Bonus scheme
• Contribution Pension Scheme
• Holiday Allowance – above statutory
• Flexible Bank Holidays
• Enhanced Maternity (20 weeks full pay) and Paternity leave (12 weeks full pay) after 1 year
• Hybrid working for Office based staff– 3 days in the office
• Work from Anywhere Policy – up to 4 weeks a year
• Volunteering 1 Day
• Half day leave for Birthday
• One day’s holiday for Newly Weds