4 months ago
CRM & Email Marketing Specialist
Triumph
Dallas, TX (On-site)Full time
All Email Marketing roles in the US
Get alerts for this search
All Email Marketing roles in the US
Get alerts for this search
CRM & Email Marketing Specialist
Dallas, TX (On-site)
Salary Not AvailableMid Level4+ years expFull time
Posted 4 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive Marketo-based marketing automation for Triumph, coordinating campaigns, reporting, and cross-functional alignment with IT, Sales, and compliance.
- Must-have: 4+ years of marketing automation with Marketo and Salesforce.
- Standout: Strong governance of assets, reporting, and cross-team collaboration.
Job Description
Responsibilities
- Work with brand and shared services teams to build and implement necessary campaign deliverables such as email design, graphics, applicable tracking links, etc.
- Uses advanced Marketo knowledge to work with digital marketing manager to develop comprehensive marketing automation campaigns that support brand goals for the year.
- Manage relationships and regularly interface with Marketo customer support and Marketo implementation partner.
- Work with brand lines and stakeholders to define KPIs while working with Marketing Operations manager to build campaign reporting.
- Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI and sales growth.
- Manages brand assets in Marketo with consistent taxonomy while working with creative team to archive campaign assets in the digital asset management platform.
- Stays aware of new Marketo updates, trends in marketing automation and best practices while educating the marketing team.
- Applies advanced knowledge of Marketo to strategic decision making and campaign direction.
- Work with VP, Marketing Operations Manager to build alignment with Executive team, Business Partners, Shared Services, IT, and Operational Support including the CX and Salesforce teams.
- Understand marketing OKR’s to effectively manage incoming project queue, requested deliverables, and tasks.
Requirements
- Bachelor's Degree in Marketing, Computer Science, IT, or related field, or equivalent work experience.
- 4+ years’ experience developing and managing marketing automation campaigns via Salesforce or similar CRM.
- 3+ experience in a banking/financial services/commercial finance environment preferred or equivalent experience in similar environment
- Excellent understanding of digital marketing and social media landscape as well as marketing automation best practices
- Advertising or digital ad agency experience a plus
- Marketo certified expert preferred.
- Proficiency with HTML, CSS design, cross-browser and cross-platform compatibility, firewalls (functionality and maintenance), and Javascript
- Working knowledge of Salesforce
- Familiarity with Americans with Disabilities Act (ADA) and Web Content Accessibility Guidelines (WCAG), and the ability to make recommendations for appropriate updates to email and web content.
- Strong proficiency with Microsoft Office and Adobe environment.
Preferred
- Marketo certified expert preferred.
Benefits
- We offer Medical, Dental, Vision, Paid Time Off, 401k and much more.
Triumph
3.3 Glassdoor
TRIUMPH designs, engineers, manufactures, repairs and overhauls a broad portfolio of aviation and industrial components, accessories, subassemblies, systems. We partner with original equipment manufacturers (OEMs) and operators of commercial, regional, business and military aircraft worldwide, to provide products and services that solve their hardest problems. So whatever the part, component or complexity of assembly, Triumph is committed to quality, service and meeting the specialized needs of each customer.Triumph participates at all levels of the aerospace supply chain – from single components, to complex systems, to aerospace structures and their contents. We provide solutions for the entire product life cycle of an aircraft – from raw material to aftermarket service. Our unique ability to integrate a broad range of products and capabilities is our competitive advantage.We are an Equal Opportunity Employer, Male/Female/Disabled/Vet and encourage individuals from all walks of life to seek employment opportunities with TRIUMPH.
Founded in 1993
Wayne, Pennsylvania, USA
3.9K employees
54% recommend to a friend
57% CEO approval
Traffic Signals
Monthly Visitors
26.4K
Traffic Source Mix
Search
42%
Direct
43.2%
Referral
8.4%
Social
4.9%
Paid
1.3%
Headcount Trend
Current headcount: ~3.9K
Funding
Total Funding
$1.8B
Last Raise
$580M
Post IPO Equity, 1 years ago
Funding History
- Feb 2025Post IPO Equity
- Feb 2024Post IPO Debt • $580M
- Feb 2023Post IPO Debt • $1.2B