2 days ago
Email + SMS Strategist
Homestead Studio
USA (Remote)Salaried Ft$75K/yr – $85K/yr
All marketing roles in the US with a remote work arrangement
Get alerts for this search
All marketing roles in the US with a remote work arrangement
Get alerts for this search
Email + SMS Strategist
USA (Remote)
$75K/yr – $85K/yrMid Level2+ years expSalaried Ft
Posted 2 days ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own client relationships and end-to-end email and SMS programs, turning strategy into execution and measurable results.
- Serve as primary point of contact and relationship manager for assigned client accounts
- Manage email production end-to-end from ideation to deployment, including segmentation and scheduling
- Lead Email + SMS account strategy with segmentation, list growth, and A/B testing
Job Description
Responsibilities
- Serve as the primary point of contact and relationship manager for assigned client accounts
- Manage email production process end-to-end through ideation handoff to design, email build and scheduling, segmentation, and deployment
- Ability to assist with logic for email + SMS campaigns and automation
- Manage and oversee Email + SMS account strategy, which includes segmentation, list growth, A/B tests, etc.
- Execute and evaluate weekly, monthly, quarterly, and yearly email reporting, with thoughtful analysis and recommendations
- Work closely with the creative team to identify trends, share learnings, and recommend new strategies
- Project coordination for new email triggers, transactional emails, and special projects
- Stay current on email and SMS best practices and industry standards; continuously recommend new approaches, innovative ideas, and/or technologies to deliver on KPIs
Requirements
- Preference for bachelor’s degree
- At least two years of experience in email marketing
- At least one year of experience managing Email + SMS accounts and providing strategy
- Hands-on experience with Klaviyo / Postscript / Attentive
- Experience segmenting email and SMS lists
- Client relationship management experience
- Experience in the development of marketing assets and collaborating with members from creative and e-commerce teams
- Excellent communication and analytical skills
- Proactive problem-solver mindset, heavy attention to detail, and flawless execution of all assigned tasks
- Ability to think strategically, work independently and thrive in a fast-paced, collaborative environment
Homestead Studio
Homestead is a digital growth agency that helps eCommerce businesses scale.
Traffic Signals
Monthly Visitors
5K
Traffic Source Mix
Search
32.6%
Direct
50.5%
Referral
6.9%
Social
8.5%
Paid
1.2%
Headcount Trend
Current headcount: ~72
Marketing Team
Marketing Team Size
22 (31% of company)
Marketing Roles Posted (Last 30 Days)
2