Email Marketing Manager

London, UK (On-site)

£35K/yr – £41K/yrMid LevelFull time

Posted 4 days ago

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Job Summary

Own and drive CRM activity and automated customer journeys to boost engagement, retention, and revenue, coordinating cross-team campaigns and data-led optimisations.

Lead complex, data-driven campaigns
Manage automation initiatives
Collaborate across teams to shape customer journeys

Job Description

Responsibilities

lead CRM activity, delivering targeted, data-led campaigns that enhance customer engagement, retention, and revenue growth
manage complex campaigns
leading automation initiatives
collaborating effectively across teams to deliver impactful customer journeys

Requirements

Proven experience in CRM, email marketing, or customer marketing roles, ideally (but not essential) from within the Arts & Entertainment sector
Strong understanding of customer data, segmentation, and lifecycle management
Experience delivering automated and personalised email campaigns
Ability to analyse performance data and translate insights into action
Excellent stakeholder management and communication skills
Strong organisational and project management capability
Knowledge of data protection and GDPR requirements

Preferred

Experience working with CRM and Customer Data platforms (Prospect2 and Tessitura Segmentation Sets and List Manager highly desirable)

Royal Ballet and Opera

Based at the Royal Opera House in the heart of London’s Covent Garden, our work is enjoyed by audiences in our two theatres and globally through our streaming platform, cinema Season and company tours.Our work in schools and communities up and down the country is driven by our curriculum linked programmes, specially designed to inspire creativity, broaden participation and diversify the future of opera and ballet.These sit alongside industry-leading talent development projects, regional partnerships, and a raft of daytime events, family activities, tours, exhibitions and concerts in our Covent Garden home.We are also expanding our audience through our flagship Young RBO scheme and are committed to reducing our impact on the environment and aim to achieve net zero emissions by 2035.

London, England, GBR

1.5K employees (584 in marketing)

www.rbo.org.uk