Responsibilities

• Developing campaign ideas from scratch, working alongside the client’s SEO Analyst
• Conducting research using multiple data sources
• Speaking to clients to gather thoughts and quotes for inclusion in potential stories
• Writing press releases and stories in flawless English
• Pitching stories to journalists
• Tracking news, events and wider media for relevant trends and opportunities
• Following up with journalists and ensuring clients are accredited with backlinks
• Tracking campaign progress and ensuring deadlines are met
• Leading the ongoing development of outreach processes and strategies
• Staying up to date with the latest developments in digital PR and outreach

Requirements

• Demonstrable experience creating impactful research-based, proactive or reactive digital PR campaigns across multiple industries
• A high level of creativity with the ability to generate relevant and newsworthy stories
• A strong understanding of news and media content, with regular engagement across formats
• Excellent written and verbal communication skills with strong attention to detail
• Strong research and data analysis skills to uncover relevant stories
• The ability to manage multiple projects and priorities across different clients and industries
• Confidence in building and managing relationships both internally and externally
• Proficiency with Microsoft Office

Preferred

Benefits

• Competitive salary
• 25 days holiday + bank holidays + your birthday off
• Holiday buy scheme for extra flexibility
• Structured career progression & ongoing training
• Pension plan
• Employee Helpline counselling and advice
• Perks & discounts including:
• Gym membership
• Cycle to Work scheme
• Eye care