Digital Marketing Link-Building Outreach Executive (£25K - £27K DOE)

Bedford, UK (Hybrid)

£25K/yr – £27K/yrIntern/New GradPermanent

Posted 4 weeks ago

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Job Summary

Own the initial outreach pipeline for iGaming link-building including list building, email outreach, and content support to win placements, with growing independence in data tracking and AI-assisted tasks.

  • Research and build targeted prospect lists and manage outreach using BuzzStream or equivalent tools.
  • Develop outreach materials and assist with content briefs to secure placements while ensuring editorial standards.
  • Begin using AI tools to support outreach and content tasks under guidance.

Job Description

Responsibilities

  • Researching and building targeted prospect lists of relevant publications and websites aligned with iGaming client needs
  • Sending outreach emails and follow-ups to publishers and webmasters to secure link placements
  • Maintaining accurate records of outreach activity, placements, and prospect status in BuzzStream or equivalent tools
  • Assisting in developing outreach campaign materials — email templates and pitch content
  • Supporting content briefs and short-form content pieces that help secure link placements for clients
  • Ensuring content meets publisher editorial standards before submission
  • Developing your awareness of iGaming advertising regulations — age restrictions, responsible gambling messaging, and geo-targeting requirements
  • Supporting account leads with client reporting, data gathering, and campaign updates
  • Beginning to use AI tools to support outreach and content tasks under the guidance of your line manager
  • Contributing to agency marketing activities — team brainstorms, newsletters, and blog posts

Requirements

  • Strong written communication skills — you craft clear, engaging messages that get responses
  • High attention to detail and strong organisational skills — nothing slips through the cracks on your watch
  • Comfortable working with data, spreadsheets, and tracking tools
  • Self-motivated with the ability to manage your own workload and meet deadlines consistently
  • A genuine interest in iGaming, digital marketing, or SEO — curiosity about the sector goes a long way here
  • Comfortable using AI tools to support outreach and content tasks

Nice to Have

  • Some exposure to SEO, link-building, or digital PR — internships, personal projects, or academic work all count
  • Basic awareness of the iGaming industry and its regulatory landscape
  • Familiarity with tools such as BuzzStream or Ahrefs
  • A degree in Marketing, Journalism, English, or a related discipline — or equivalent experience

Benefits

  • Pay and Rewards That Reflect Your Work Competitive salaries benchmarked annually, a company bonus paid twice a year, enhanced pension contributions as your career develops, a Long-Term Incentive Plan, and generous referral bonuses. Good work gets rewarded here.
  • Health and Wellbeing Free annual health checks, flu jabs, and eye tests. Access to mental health first aiders, confidential counselling sessions, a cycle-to-work scheme, and five paid sick days on top of SSP. We take looking after our people seriously.
  • Time Thatriends Yours 25 days holiday (plus bank holidays) rising to 30 with tenure, your birthday off, flexible working hours, hybrid and remote options, and two weeks working abroad. Enhanced maternity and paternity pay, and work that fits around your life, not the other way around.
  • A Team Worth Being Part Of Regular Lunch 'n' Learns, quarterly off-sites, monthly socials, two paid volunteering days, an annual charity partnership chosen by the team, and an AI Taskforce putting innovation in everyone's hands. We're building something together — and that should feel like it.
Receptional logo

Receptional

We're a digital acquisition agency for iGaming operators — technically.In reality, we're in the blood-pressure-reduction business for iGaming Marketers.iGaming is one of the most competitive, regulated, high-stakes marketing environments on earth.The compliance calls that kill campaigns. The Friday night panic before a big weekend. The markets where one wrong move costs you.That pressure lands on a very small number of people but it's exactly what we were built for.We've driven 15 million FTDs and £1 billion GGR across 35+ markets. Our people, our tools, our entire focus is iGaming. Nothing else. So when we say we've seen this before, we mean it — and we know what's coming next.That's Receptional.Growth without the Gamble

Founded in 1999
England, GBR
221 employees (28 in marketing)

Traffic Signals

Monthly Visitors
1.6K
Traffic Source Mix
Search
38.3%
Direct
43.7%
Referral
10.7%
Social
5.1%
Paid
1.6%

Headcount Trend

Current headcount: ~221

Marketing Team

Marketing Team Size
24 (11% of company)
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$21K
Last Raise
$21K
Seed, 26 years ago

Funding History

  • Dec 1999
    Seed • $21K