Digital Marketing Executive

UK (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own the Miele GB and Ireland website experience, coordinating across marketing, product, and eCommerce to deliver seamless journeys and drive conversions.

  • Growth & Conversion: Own the online experience end-to-end, aligning content, campaigns, and site changes to boost performance for D2C and B2B2C.
  • Content & Brand SEO: Implement campaign-driven content, manage online brand image, and execute local SEO to improve search visibility.
  • Analytics & Platform Delivery: Analyze user behavior, run tests and journey optimisations, and support platform developments to hit online targets.

Job Description

Own the Miele GB and Ireland website experience, coordinating across marketing, product, and eCommerce to deliver seamless journeys and drive conversions.

  • Growth & Conversion: Own the online experience end-to-end, aligning content, campaigns, and site changes to boost performance for D2C and B2B2C.
  • Content & Brand SEO: Implement campaign-driven content, manage online brand image, and execute local SEO to improve search visibility.
  • Analytics & Platform Delivery: Analyze user behavior, run tests and journey optimisations, and support platform developments to hit online targets.
Miele logo

Miele

Since being founded in 1899 Miele has followed its 'Immer Besser' brand promise.As the world’s leading manufacturer of premium domestic appliances, we create delightful experiences – not only with regard to the quality of our products, but also in terms of performance, convenience, design and sustainability. For our customers, this means the peace of mind of knowing that choosing Miele is a good decision – and probably the decision of a lifetime.Our product portfolio includes kitchen appliances such as ovens, steam ovens, refrigerators, coffee machines and dishwashers as well as vacuum cleaners, washing machines and dryers. Dishwashers, washer-extractors and tumble dryers for commercial use as well as washer-disinfectors and sterilisers for use in medical applications augment this line-up. Miele is a family-run company in the fourth generation with eight production plants in Germany as well as one plant each in Austria, the Czech Republic, China and Romania. The company is represented with its own sales subsidiaries and via importers in almost 100 countries. In the 2020 fiscal year, the Miele Group achieved sales of 4.5 bn, 6.5% more than in 2019. Miele employs around 20,944 people worldwide.

Gütersloh, North Rhine-Westphalia, DEU
6.7K employees (522 in marketing)