Responsibilities

• Create distinctive digital content: Create engaging written, photographic, video and simple graphic content for social media, email, website and marketing campaigns.
• Find the stories, people, moments and behind-the-scenes details that make Compton Verney interesting, and turn them into content worth sharing.
• Adapt ideas for different audiences, platforms and formats while maintaining our voice, brand and accessibility standards.
• Lead social media and community engagement: Lead a lively, relevant and well-planned organic social media presence, balancing planned campaigns with timely opportunities and fresh ideas.
• Stay close to changing platforms, online culture and emerging formats, using trends when they genuinely add something rather than simply because they are popular.
• Manage routine comments, messages and enquiries professionally, recognising when sensitive, complex or reputational issues need to be escalated.
• Deliver digital marketing and campaigns: Turn campaign briefs into effective, audience-focused marketing across social media, email, website and other digital channels, with clear messages, objectives and calls to action.
• Build and send an agreed portfolio of marketing emails, including writing and editing copy, sourcing content, testing and scheduling.
• Create, update and adapt website content to support campaigns, programme information and audience journeys.
• Create and adapt content for paid digital campaigns, working with the Marketing and Communications Manager and external specialists where required.

Requirements

• Relevant experience creating digital content, managing social media or delivering digital marketing in a professional setting.
• Strong written and visual storytelling skills, including experience creating social content such as photography, short-form video or simple graphics.
• Experience creating or delivering content across more than one digital marketing channel, such as social media, email or websites.
• The ability to adapt ideas, tone and format for different audiences, platforms and objectives.
• Experience planning content or campaigns and managing several priorities and deadlines.
• An understanding of how audience insight and performance data can improve digital marketing.
• An understanding of how paid digital activity can support wider campaigns, with experience creating content for paid channels or an interest in developing this area.
• A practical understanding of accessible digital content, copyright, permissions and responsible use of personal data.
• Confidence using content creation and digital marketing tools, with the ability to learn unfamiliar platforms quickly.
• Digitally curious.

Benefits

• Company pension
• Employee discount
• Health & wellbeing programme
• Life insurance
• On-site parking
• Sick pay