Crypto Campaign Manager

London, UK (On-site)

Salary Not AvailableMid Level2+ years expPermanent

Posted 4 weeks ago

Job Summary

Own and drive end-to-end multi-channel campaigns, coordinating product, design and marketing teams to translate growth goals into clear roadmaps; monitor performance, optimize in Mandarin and English, and report on impact.

  • Lead cross-functional campaign planning and execution
  • Analyze metrics and refine strategy
  • Coordinate multilingual communications across partners

Job Description

Responsibilities

  • End-to-End Campaign Management: Plan, structure, and execute integrated marketing campaigns across multiple channels, ensuring deliverables are met on time and aligned with business growth targets.
  • Cross-Functional Collaboration: Act as the primary project manager and hub between internal product, design, marketing, content, and external partner teams to ensure seamless communication and alignment.
  • Strategic Planning: Turn broad growth goals into clear, actionable campaign roadmaps, defining key deliverables, resource allocation, risk mitigation, and launch timelines.
  • Multilingual Execution: Facilitate clear, effective coordination, copy alignment, and partner communication in both Mandarin and English.
  • Campaign Performance & Reporting: Track key campaign metrics, analyze conversion funnels, and deliver actionable insights to continually refine strategy.

Requirements

  • Language Fluency: Professional or native fluency in both Mandarin Chinese and English (written and spoken) is strictly required.
  • Campaign & Strategic Experience: 2+ years of experience managing marketing campaigns in crypto, Web3, Fintech, TradFi, or another fast-paced, high-growth industry.
  • Project Management Skills: Exceptional organizational ability with a track record of coordinating complex, multi-team initiatives using structured workflows and tools.
  • Crypto Exposure: Solid foundational understanding of cryptocurrency, Web3 ecosystem mechanics, and industry trends.
  • Agile Mindset: Comfort operating in a fast-changing environment with shifting priorities and ambitious deadlines.

Preferred

  • Direct experience managing or moderating Web3 communities on Discord and Telegram.
  • Experience working across cross-cultural, distributed remote teams across Asia and Western time zones.

Benefits

  • Company pension
  • Private medical insurance
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btcc UK

LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.

Founded in 2009
Bristol, England, GBR
31 employees (4 in marketing)

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
707

Traffic Signals

Monthly Visitors
425M
Monthly Google Ads Budget
$18.2M
Traffic Source Mix
Search
39.5%
Direct
31.4%
Referral
5.8%
Social
4%
Paid
5.7%

Headcount Trend

Current headcount: ~31
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Crypto Campaign Manager

btcc UK · London, UK · On-site