CRM Executive

London, UK (Hybrid)

Salary Not AvailableIntern/New GradFull time

Posted 4 weeks ago

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Job Summary

Own the hands-on content engine for CRM driven channels with a heavy emphasis on web, email and WhatsApp, plus quick turn creative and localisations that feed the marketing strategy.

  • Content & Localisation: Produce and adapt web/eCRM assets and ad hoc pages to align with campaigns.
  • Email Lifecycle & Creative: Build emails, test, deploy, and coordinate with the studio for briefs and approvals.
  • CRM Insights & Coordination: Compile results, present insights, and support loyalty program content and cross-functional updates.

Job Description

Responsibilities
  • Work closely with the Senior CRM Manager to create and implement website, eCRM and WhatsApp content in line with the Digital Marketing strategy.
  • Rework and design assets for localisation requirements.
  • Assist the end-to-end process for emails: creating assets, copy, building emails, gaining approvals, testing and final deployment.
  • Assist in CRM analysis, gathering and interpreting results for ad-hoc requests and weekly trade meetings, and effectively presenting insights to internal teams.
  • Design emails and paid social assets as well as ad hoc pages on the Funko Europe website e.g. seasonal guides, web banners and some DTC social media assets for promotions and unique DTC events.
  • Support in writing ad hoc creative briefs for the studio team and collecting internal stakeholder approvals.
  • Liaise with the Site Merchandiser on product launches and campaigns.
  • Assist in the upload of marketing assets to the site.
  • Monitor the pop culture landscape for relevant moments and new opportunities.
  • Work with internal and third-party services to translate relevant content.
Requirements
  • Analytical experience with prof iciency in Excel for data management and reporting .
  • Must have good design skills and experience of Photoshop and Illustrator .
  • Ability to develop engaging content on web and email .
  • Excellent written and verbal communication skills, with good spelling and grammar.
  • Attention to detail and excellent organizational skills with the ability to turn around last-minute requests .
  • Ability to work with other teams and key stakeholders .
  • Experience in briefing relevant teams to create specific content when required .
  • Passion for the customer, customer experience and Funko – ideally a fan of Pop culture products .
Preferred
  • Experience with a mainstream email service provider is d esirable, but not essential.
  • An additional language is desirable but not essential (German, French, Spanish or Italian)
Funko logo

Funko

Funko (NASDAQ: FNKO) is a leading pop culture lifestyle brand. We provide connection to pop culture with a product line that includes vinyl figures, action toys, plush, apparel, board games, housewares, NFTs and accessories. As the world’s largest proprietor of licenses, entertainment enthusiasts display their fandom through the lens of Funko products.The company also powers the Loungefly, Mondo, Funko Games and Digital Pop! brands, while offering a large selection of lifestyle goods through Funko.com, Loungefly.com and FunkoEurope.com as well as at our retail locations in Everett, Washington and Hollywood, California. Learn more at https://funko.com/, and follow us on Twitter (@OriginalFunko) and Instagram (@OriginalFunko).

Founded in 1998
Everett, Washington, USA
1.4K employees (214 in marketing)