CRM Data Planner

London, UK (Hybrid)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

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Job Summary

Own CRM analytics and planning, turning data into targeted campaigns and reliable journeys across Salesforce Marketing Cloud and Data360, while enforcing governance and building scalable reporting and models.

  • CRM data governance and segmentation: maintain taxonomy, consent, attribution, audience definitions, and ensure correct targeting logic.
  • Campaign planning and activation: translate analytics into data-driven briefs, support multi-channel planning, and operationalise segments, scores, and models into campaigns.
  • Analytics, dashboards and models: build propensity, lifecycle cohorts, and look-alike targeting in Azure/Databricks, with PowerBI dashboards delivering lifecycle insights.

Job Description

Own CRM analytics and planning, turning data into targeted campaigns and reliable journeys across Salesforce Marketing Cloud and Data360, while enforcing governance and building scalable reporting and models.

  • CRM data governance and segmentation: maintain taxonomy, consent, attribution, audience definitions, and ensure correct targeting logic.
  • Campaign planning and activation: translate analytics into data-driven briefs, support multi-channel planning, and operationalise segments, scores, and models into campaigns.
  • Analytics, dashboards and models: build propensity, lifecycle cohorts, and look-alike targeting in Azure/Databricks, with PowerBI dashboards delivering lifecycle insights.
Currys plc logo

Currys plc

3.5 Glassdoor

We’re on a mission to help everyone enjoy amazing technology. And asa market-leading omnichannel tech retailer, we’re in a position toconnect millions of customers, online and in our stores, with the besttech. But we don’t just sell tech. We deliver it, install it, fix it, re-home itand recycle it. In fact, we’re the biggest recycler and repairer of tech inthe UK.Everything we achieve is thanks to our 24,000 colleagues, who work tocreate amazing moments for our customers – and for ourselves.Working here is a chance to help both people and the planet. From thebig wins to the everyday little zings of being in a job you love, it all addsup to something amazing.Everyone’s different so we’ve designed our benefits and opportunities toreflect that. Perhaps you’re looking for training and to gain skills for life. Ormaybe you’re focused on career progression or building your network.Whatever your goal, we’ll help you go after what you really want.We’ve got amazing perks, including discounts on the latest tech,healthcare plans and the opportunity to earn bonuses. And becausewe’re here for our colleagues, we care for their mental wellbeing. We’vetrained 1,400 colleagues to become Mental Health First Aiders andMental Health Champions and have a 24-hour confidential helpline forall colleagues. As a business, we also champion flexible working. In our Corporateteams, for example, we offer hybrid working. Our aim is to create theperfect mix of working options to allow us all to collaborate, connectand do our best work. Depending on the business needs, our hybridpolicy ranges from 3 days a week in the office to 1-2 days a month.Join our team and start making an impact from day one. Welcome toamazing.Keep up to date with all things Currys on Instagram and Facebook.Simply search @lifeatcurrys.

GBR
8.3K employees (232 in marketing)
60% recommend to a friend
62% CEO approval

Traffic Signals

Monthly Visitors
81.5K
Traffic Source Mix
Search
38.9%
Direct
34.6%
Referral
20.9%
Social
4.6%
Paid
0.9%

Headcount Trend

Current headcount: ~8.3K

Marketing Team

Marketing Team Size
232 (3% of company)

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