CRM Business Copywriter
London, UK (Unknown)
Posted 6 weeks ago
Job Summary
Own the customer-facing copy forWise across CRM and product communications, shaping lifecycle messages, service notices, and campaigns while collaborating with design, product and marketing to drive clear, timely, and effective customer journeys.
- Own copy across CRM campaigns and customer journeys
- Collaborate with designers, product marketers and managers
- Ensure timely, compliant communications under deadlines
Job Description
Responsibilities
- You’ll be our go-to copywriter for our business customers, while supporting copy projects for personal customers too — writing copy for CRM campaigns that inform and inspire customers throughout their journey with Wise.
- Your responsibilities will include:
- Write clear and concise copy that gives customers everything they need to know when they transact with Wise
- Compose the messages that help guide customers along their Wise journey with eas
- Produce time-sensitive service communications
- Craft the words for marketing campaigns to educate customers on how to use features of the product, and transactional campaigns that update and inform
- Help brainstorm ideas and angles for all of the above
- Support CRM in their mission to deliver relevant, personalised and timely communications across Wise channels and customer touch-points.
Requirements
- Experience writing copy for CRM channels for a medium-to-large-sized business, preferably in a regulated industry
- A pragmatic approach to writing with a good understanding of design and UX
- Experience of writing CRM copy for service notifications and marketing campaigns that nudge customers to take an action
- Clear writing samples that illustrates your craft for making sense of complex product terminology through friendly and clear copy (can be a Google doc-type thing)
- Versatility — you’ll be just as happy writing a 10-email lifecycle journey as you are crafting a 2 word CTA or writing a crisis email at short notice. And you’ll have a portfolio to show it.
- You’ve worked with designers, product marketers and managers before
- You have the resilience to handle requests from multiple teams
- Collaboration — an appetite to work closely with many different parts of the Wise organisation as well building strong partnerships with other creative disciplines
- Experience of articulating the ‘why’ behind your decisions — you’ll need to convince, to disagree confidently, and to take and give useful feedback.
- The ability to deliver to tight deadlines under pressure
Wise
LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.
Salaries
Posted range
£45K/yr – £65K/yr
Taken straight from the job posting.
