Responsibilities

• Developing creative strategy across paid social and organic — owning the ideas that drive acquisition and retention
• Turning data into creative decisions: reading performance signals to iterate fast and kill what isn't working
• Briefing and directing video editors, UGC creators, and AI-generated content pipelines to produce ads at scale
• Identifying and testing new growth levers — new formats, new audiences, new hooks — and building the case for doubling down
• Driving member acquisition — through high-converting creative that cuts through across paid channels
• Reducing CAC — iterating relentlessly on creative and targeting to get more from every pound spent

Requirements

• A top performer in a similar role — performance marketing, growth, or creative strategy at a DTC brand, agency, or fast-growing startup
• Someone who lives at the intersection of data and creativity: equally comfortable in a spreadsheet and a script
• A self-starter who generates ideas independently and moves fast to test them
• A strong degree from a good university

Preferred

• Bonus if you have a genuine interest in wine (we'll fund your further education here)

Benefits

• What we offer
• - Competitive salary benchmarked to top-end marketing roles
• - Huge freedom and responsibility from day 1
• - Opportunity to impact real customers directly
• - Free WSET training
• - Unlimited personal development budget
• - Free wine, team dinners, and trips abroad
• - Work from anywhere, 4 weeks a year
• - Free dinner if you're in the office past 8pm
• - London office