Copywriter & Website Administrator

Telford, Telford and Wrekin, UK (On-site)

£25K/yr – £28K/yrMid LevelPermanent

Posted 2 months ago

Job Summary

Own content and catalog quality across product listings, copy, and SEO while scaling with AI tools to preserve brand voice and accuracy.

  • Content & Catalog Ownership: write, edit, and optimize product descriptions, landing pages, banners, and category pages for conversion.
  • AI-Driven Efficiency: use AI tools to accelerate content creation and optimisation without compromising accuracy or voice.

Job Description

Responsibilities

  • Uploading new products to our website, ensuring listings are accurate, well-presented, and fully optimised
  • Writing, editing, and refining website copy, including product descriptions, landing pages, banners, and category content
  • Using AI tools to assist with content creation, optimisation, rewriting, and scalability while maintaining brand voice and accuracy
  • Updating and managing product listings, ensuring all information is accurate and engaging to boost user engagement and conversion rates
  • Optimising content for SEO, including metadata, keywords, image tags, and AI-assisted keyword research and content improvements
  • Supporting content creation for marketing campaigns across email, web, and social platforms
  • Assisting with basic website updates and general marketing admin tasks as needed

Requirements

  • Experience with platforms such as Magento 2 or Shopify is highly desirable
  • Experience writing digital or e-commerce copy (product descriptions, web pages, marketing content)
  • Understanding of SEO best practices and on-page optimisation
  • Confidence using AI tools to support content creation, optimisation, and efficiency
  • Excellent attention to detail and the ability to manage tasks independently
  • Familiarity with Shopify, Google Analytics, Search Console, and similar tools

Preferred

  • Experience with email marketing platforms such as Klaviyo or Mailchimp is a bonus

Benefits

  • Company events
  • Discounted or free food
  • On-site parking

Salaries

Posted range

£25K/yr – £28K/yr

Taken straight from the job posting.

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Copywriter & Website Administrator

British Ironwork Centre · Telford, Telford and Wrekin, UK · On-site