Responsibilities

• Planning and delivering content and social media activity across a portfolio of B2B clients
• Developing content plans aligned to client objectives and campaigns
• Managing content calendars, scheduling and publishing
• Leading community management and audience engagement
• Creating content across formats, including social posts, blogs, case studies and campaign assets
• Identifying opportunities to repurpose PR, thought leadership and campaign content into new formats to maximise reach and value
• Taking a channel-agnostic approach, matching content to the most effective formats and platforms
• Supporting employee advocacy and influencer-style activity, particularly on LinkedIn
• Working closely with PR, creative and account teams, including briefing and collaborating with our creative production team
• Monitoring and reporting on content and social performance, using platform analytics and GA4 to understand what’s working and why

Requirements

• Up to 5 years’ experience in a content, social or B2B marketing role
• Strong experience creating social-first content, particularly for LinkedIn
• Ideas-driven, with the ability to turn one concept into multiple engaging content formats
• Confident in managing social channels and content end-to-end
• Experience in content repurposing and adapting content across formats and channels
• Strong writing skills and the ability to simplify complex topics
• Experience in community management and audience engagement
• Comfortable using analytics to evaluate and improve performance
• Organised, proactive and able to manage multiple projects
• Confident working with clients and internal teams

Preferred

• Experience with paid social campaigns (LinkedIn/Meta)
• Exposure to SEO or website content optimisation
• Experience with employee advocacy or influencer-style programmes