Responsibilities

• Plan, create and publish engaging B2B marketing content across Sussex Innovation's digital channels.
• Work collaboratively with the Deputy CEO and marketing team to deliver integrated marketing campaigns that support business objectives.
• Manage Sussex Innovation's social media channels, including content scheduling, photography and monthly performance reporting.
• Produce high-quality written and visual content for social media, websites, email campaigns and promotional materials.
• Design professional branded marketing assets using Canva, including social media graphics, event posters, digital adverts, presentations, programme invitations and campaign materials.
• Ensure all marketing content reflects Sussex Innovation's brand guidelines and visual identity.
• Support colleagues by reviewing branded content to maintain consistency across the organisation.
• Lead production of the fortnightly Members' Digest.
• Take ownership of growing and engaging Sussex Innovation's LinkedIn community.
• Build meaningful relationships with our target audiences through regular engagement with innovative businesses, founders, professional service firms, members and tenants.

Requirements

• At least three years' experience in B2B marketing roles.
• Proven experience creating and managing marketing content across multiple digital channels.
• Excellent copywriting and editing skills.
• Experience managing professional LinkedIn company pages.
• Experience using LinkedIn Premium for networking, outreach and audience engagement.
• Strong experience using Canva to produce high-quality branded marketing materials.
• Experience using LinkedIn Native Analytics and Google Analytics to schedule content and analyse campaign performance.
• Strong understanding of branding and visual communication.
• Experience using a website content management systems (CMS).
• Good understanding of SEO principles and content optimisation.

Preferred

• Experience using HubSpot CRM and Marketing Hub
• Experience working within a small marketing team.
• Experience marketing professional services, innovation, technology or business support organisations.

Benefits

• flexible working options
• 25 days holiday (pro rata)
• private health insurance
• life assurance
• staff discounts to any of the available on-site services such as Sussex Sport.
• University campus facilities also include an Ofsted-rated ‘Outstanding’ nursery, Little Pioneers, which is located directly opposite Sussex Innovation.