3 days ago
Customer Data Activation Specialist
Clarivoy
USA (Remote)Full time$80K/yr – $95K/yr
Marketing jobs
3 marketing jobs
Customer Data Activation Specialist
USA (Remote)
$80K/yr – $95K/yrMid Level2+ years expFull time
Posted 3 days ago
Job Summary
The role owns building and optimizing enterprise audience journeys in the CDP, coordinating integrations across channels, and delivering automated, QAed insights to clients while guiding internal teams on audience structure and automation workstreams.
- Lead audience design, ingestion, and delivery with AI-assisted checks
- Manage recurring audience refreshes and cross-channel workflows
- Collaborate with Sales, CS, and Engineering to align promises and unblock automation
Job Description
Responsibilities
- Translate a client's business goal into segment logic: time frame, suppression rules, and profile attributes
- Build and maintain audiences and customer journeys in the CDP for enterprise clients
- Set up and maintain integrations across email, SMS, social, search, and programmatic destinations
- Push audiences to destinations, validate ingestion, and troubleshoot delivery failures
- Own the recurring audience refresh calendar
- Advise internal teams, dealers, and agency partners on audience structure: retargeting configurations, look-back windows matched to the sales cycle, and multi-channel sequencing
- Tell a partner when the audience they asked for will not perform, and propose the one that will
- Maintain the reporting dashboards that show clients what their audiences delivered
- Sync audience and delivery data into reporting workflows
- QA reporting output and chase down discrepancies before presenting to a client
Requirements
- 2+ years in ad operations, marketing operations, audience operations, or a comparable execution role
- Hands-on experience with digital advertising platforms across at least two of: email, SMS, social, search, programmatic
- Comfort working with structured data (spreadsheets, datasets) and reading validation output
- Practical, daily use of AI tools, with the judgment to verify output before relying on it
- Experience managing recurring workflows for multiple clients at once, without being reminded
- Able to explain a technical problem clearly to a non-technical client or partner
- Self-directed in a remote environment
Preferred
- Experience in automotive or agency environments
- Experience with Customer Data Platforms, especially Treasure AI (Treasure Data)
- Experience with email or SMS marketing platforms
- Experience using and creating AI skills and agents to automate a workflow
- Experience joining a team early and building process where none existed
- SQL or data querying experience
- Programmatic advertising or retail media experience
Benefits
- 100% company-paid medical benefits
- Safe Harbor 401k match program
- 80 hours of PTO in your first year plus 8 paid holidays
- group dental and vision insurance are available
Clarivoy
3.9 Glassdoor
Clarivoy helps automotive marketers understand what actually drives vehicle sales. Through independent Multi-Touch Sales Attribution and consumer behavior intelligence, we connect every step of the purchase journey—giving dealers, agencies, marketplaces, and OEMs the confidence to make decisions based on data, not assumptions.
Founded in 2009
Columbus, Ohio, USA
34 employees (4 in marketing)
1% recommend to a friend
1% CEO approval
Salaries
Posted range
$80K/yr – $95K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
4 (12% of company)
Median Tenure
0.5 years
Marketing Roles Posted (Last 30 Days)
1
People
Funding
Total Funding
$2.9M
Last Raise
$750K
Seed
Funding History
- Mar 2016Debt Financing • $750K
- Mar 2016Seed • $1.4M
- Sep 2014Seed • $800K
Traffic Signals
Monthly Visitors
5.3K
Headcount Trend
Current headcount: ~34