Responsibilities

• To work on content development, ensuring we create engaging content for relevant online and offline channels.
• Provide a first point of contact for colleagues, and others, requiring marketing support, analysing need and responding appropriately.
• Work with the Communications and Marketing Manager to evaluate the effectiveness of marketing activity, setting up systems and reporting regularly.
• Lead and/or assist on the creation and editing of photo and video shoots as required.
• Manage an online photo library including consent forms.
• Utilise relevant software e.g. Adobe Creative Cloud, Canva to develop marketing materials including literature, promotional items and ‘tool-kits’
• To act as a brand guardian, ensuring that the new brand Is delivered in a creative way which cuts through to different audiences.
• Working with internal colleagues and stakeholders, develop a bank of stories of our staff and the people supported so we can tell the story of life after brain injury.
• Work to the organisations digital marketing strategies, including social media advertising, email marketing, display ads, Search Engine Optimisation (SEO).
• Support the building and maintaining Brainkind’s brand’s presence across multiple social media channels