Communication & Marketing Advisor at Prima Group | Liverpool, UK

Prima Group

Communication & Marketing Advisor

Liverpool, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 7 weeks ago

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Job Summary

Own the communications and brand-building engine for a housing association, coordinating campaigns, media relations and content across print, digital, and social to raise profile and support events.

Campaigns and stakeholder communication: plan and distribute information to all stakeholders to support Prima’s aims.
Content and media relations: develop content, identify opportunities, and manage press enquiries to build a positive image and reach.
Brand and channel ownership: act as brand ambassador, oversee creative design, website content and publication materials, and support event promotion.

Job Description

Responsibilities\n

Supporting Prima’s aims by planning in communication and campaigns, managing the consistent distribution of information to all stakeholders.
To identify, research and develop opportunities and content that will present a positive image of the organisation and to raise its profile, develop its reputation and maximise reach.
To co-ordinate the preparation of press releases including content and responses to media enquiries and developing good working relationships with media outlets.
To promote activities Prima are involved into relevant stakeholders.
To create content and regularly update and prepare relevant material for all channels, print and digital. This includes social media and digital platforms and emerging channels.
Monitor the effectiveness and impact of marketing and communications campaigns and use this to inform decision making.
Support with the planning and managing of events where promotion of Prima and our activities is required.
Liaise with a range of external suppliers, including print, mailing houses, web hosts and merchandise companies to ensure value for money.
Liaise with press as and when media enquires come in.
To act as brand ambassador controlling the creative design and publications of communication, marketing and promotional materials.

\nRequirements\n

Proactive, self-starting and self-motivated.
Creative approach to communications
Relationship Management
Organised
Project management
Adaptable
Customer focus
Eye for detail
Influencing skills, able to communicate at all levels
Demonstrates drive and resilience

\nNice to have\n

CIM accreditation would be desired

\nBenefits\n

Healthcare Cash Plan scheme – offering contribution to dental and optician costs, mental health support sessions and virtual GP appointments
Salary sacrifice scheme for qualifying staff
Pension scheme
24 days annual leave plus bank holidays plus 4 additional Concessionary Days over the Christmas period
Day off on your birthday (additional day)
Volunteering Scheme
Long Service Awards
35-hour week Monday-Friday
Fully flexible working arrangements – hybrid working from the office and from home.
Free parking on site at Prima’s two offices

Prima Group

Prima Group currently owns and manages over 2700 properties in the Liverpool, Sefton and Wirral areas, plus a small number in Llandudno. As a housing association, we provide homes for families, single people, over 55s, students, key workers and shared ownership homes. Ensuring our customers have a good place to live that is safe, warm and secure is important to us, but we aim to do more than that. We care about our customers, working to create vibrant neighbourhoods, guided by our simple mission to put our customers and communities first.Our vision is to create good quality, safe and affordable homes, helping to build strong communities.In April 2022, Pierhead Housing Association (Prima PHA) and Leasowe Community Homes (Prima Wirral) merged to form Prima Housing Group, an all-encompassing community-based Housing Association. We also own and manage our 256 commercial properties through Prima Commercial. Prima Group is the trading name of Prima Housing Group and Prima Commercial.

Founded in 2017

Liverpool, England, GBR

75 employees (6 in marketing)

www.primagroup.org