Responsibilities

• Overall performance and growth of assigned brand portfolios.
• Supporting the creation of brand strategies and tactics for selected IPs.
• Effective execution of end-to-end marketing campaigns.
• Management and delivery of agency KPIs to ensure maximum ROI.
• Implement specialist category plans to align with broader business goals.
• Day-to-day management of the PR agency (Stripe), ensuring high-quality output and coverage.
• Development and execution of 360-degree marketing for selected IPs.
• Lead brand management initiatives for flagship titles and specialist hobby categories.
• Support and coordinate PR-led experiential marketing activations to increase brand engagement.
• Collaborate with internal, Group and Studio teams to ensure brand consistency across all touchpoints.

Requirements

• Degree in Marketing or related field (Desirable)
• 3-5 years of experience in a Marketing or Brand Management role
• Proven track record in managing PR agencies and integrated campaigns
• Experience in managing diverse portfolios, preferably within the games or hobby industry
• Strong understanding of 360 marketing principles and experiential execution
• Excellent communication skills and the ability to manage multiple stakeholders
• Flexibility to travel in the UK and abroad as required
• High level of initiative and a self-starter mindset
• A collaborative team player who thrives in a creative atmosphere
• Professional demeanour with a passion for asmodee brands

Preferred

• Degree in Marketing or related field (Desirable)
• Experience in the games or hobby industry (desirable)
• Strong desire to learn and adapt in a fast-paced environment (desirable)

Benefits

• 24 days holiday, rising with service (+ bank holidays)
• A day off to take for your birthday or as a wellbeing day
• Private medical insurance
• Staff discount on all our products
• Hybrid working environment in some roles