Responsibilities

• Bring our brands to life - supporting the development and management of distinctive brand identities, propositions, messaging and tone of voice across the Riverdale Healthcare group
• Be a brand guardian - helping make sure marketing activity remains consistent, recognisable and aligned with our values and commercial objectives
• Create brilliant content - developing engaging materials across social media, digital, print, photography, video and other marketing channels
• Develop campaigns - helping create insight-led brand campaigns that build awareness, engagement and reputation
• Support our practices - working with practice teams to identify local marketing opportunities and helping them make the most of their brand within their communities
• Work with creative partners - briefing and managing agencies, designers, photographers, suppliers and other external partners to deliver high-quality work
• Keep an eye on the market - researching competitors, consumer behaviour and wider dental, healthcare and marketing trends
• Spot opportunities - bringing fresh ideas that could increase brand visibility, patient engagement and loyalty
• Work collaboratively - partnering with the wider marketing team and internal stakeholders to make sure campaigns and brand activity work together
• Support growth - getting involved in new projects, initiatives and opportunities as our practices, brands and wider organisation continue to develop

Requirements

• Has experience within marketing, branding, content or a similar creative role
• Has a genuine interest in brands and understands what makes a brand distinctive and memorable
• Can create engaging written and visual content for different audiences and channels
• Has a great eye for detail and can spot when something doesn’t quite feel "on brand"
• Is confident managing several projects and priorities at the same time
• Enjoys working with different people, from practice teams and senior stakeholders to agencies and suppliers
• Can take a brief and turn it into something creative, practical and engaging
• Is comfortable working independently in a remote environment
• Keeps up to date with marketing trends and isn’t afraid to suggest something new
• Thinks commercially and understands that great marketing should ultimately support awareness, engagement and business growth

Preferred

• Experience within dental or healthcare would be useful, but it certainly isn’t essential.

Benefits

• Competitive Pay: From £28,000 depending on experience
• Remote Working: Enjoy the flexibility of working remotely while still connecting with our teams and practices
• Holidays: 25 days of annual leave plus bank holidays - go make some memories!
• Shop ‘Til You Drop: High street discounts on your favourite brands
• Always Learning: We’re all about growth, and we’ll support your development every step of the way
• Wellbeing Support: Access to our 24/7 Employee Assistance Programme for life’s ups and downs
• Room to Grow: As Riverdale continues to grow, so will the opportunities to develop your role, take ownership of new projects and make your mark on our brands