Responsibilities

• Develop a strong understanding of selected brand and franchise priorities, becoming a trusted point of contact and guardian for those areas across the business.
• Use audience insights, business data and performance metrics to identify strategic challenges, opportunities and recommendations for key franchises.
• Create, update and share strategic overviews and frameworks that help EMEA marketing teams align behind shared priorities.
• Develop, lead and deliver innovative consumer marketing campaigns across selected Disney brands and franchises, with digital and social at the heart of many plans.
• Champion cross-company collaboration, identifying opportunities to connect teams and create value across different lines of business.
• Act as the key point of contact for campaign strategy and implementation guidance across EMEA local markets, providing tools, templates and regular communication to support adoption.
• Build collaborative relationships with local and regional stakeholders, ensuring information flows clearly in both directions.
• Manage EMEA and UK campaign budgets for designated brands and franchises.
• Brief and partner with in-house functional teams and agencies to ensure campaigns are delivered on time, on brief and on budget.
• Establish campaign KPIs, manage reporting frameworks and deliver clear post-campaign analysis.

Requirements

• Experience in a marketing, brand management or franchise marketing role.
• Experience working with research, audience insights and business data, with the ability to translate insights into clear strategic recommendations.
• Experience briefing agencies and supporting media planning and implementation.
• Experience working on paid media campaigns, including execution and analysis.
• Understanding of digital marketing, YouTube marketing and content-led campaigns.
• Strong stakeholder management skills, ideally gained within a matrixed or cross-functional organisation.
• A proactive, tenacious and diplomatic approach, with the ability to build trust and influence across teams.
• Strong communication skills, with curiosity and a solution-focused mindset.
• Understanding of local markets across EMEA.
• Confident presentation skills, with the ability to deliver a clear and compelling message to a range of internal and external audiences.

Preferred

• Experience working across entertainment, media, consumer products, streaming, franchise, studios or brand-led environments.
• Experience supporting multi-market campaigns across EMEA.
• Experience working with global teams and translating global strategy into regional or local plans.
• An interest in Disney, Marvel, Star Wars, Pixar and National Geographic brands and franchises.

Benefits

• 25 days annual leave
• Private medical insurance & dental care
• Complimentary admission to eligible Disney Theme Parks, giving you the opportunity to experience the magic we create and make memories of your own. Admission is subject to availability, capacity restrictions, applicable rules, block-out dates, and eligibility requirements.
• Access to a wide range of Disney discounts on Disney merchandise, Disney Food & Beverage, Disney Resort Hotels, Disney Cruise Line, Adventures by Disney, National Geographic Expeditions, and more. Offerings are subject to availability and may be seasonal, and subject to applicable rules, restrictions, and eligibility requirements.
• Excellent parental and guardian leave
• Employee Resource Groups – WOMEN @ Disney, Disney Mosaic, Disney PRIDE, our disability & neurodiversity focused group - ENABLED, and our Mental Health & Wellbeing Group, TRUST.