11 days ago
Dealer Market Activation Manager
Owens Corning
New York City, NY (Remote)Full time$79K/yr – $100K/yr
Dealer Market Activation Manager
New York City, NY (Remote)
$79K/yr – $100K/yrMid Level3+ years expFull time
Posted 11 days ago
Job Summary
Own regional dealer development and activation, driving indirect sales and onboarding new partners while coordinating cross‑functional efforts to grow the door business in the territory.
- Dealer relationship management and activation programs to grow share of wallet
- Enablement and collaboration across Sales Enablement, Channel Marketing, Product, and Regional Sales
Job Description
Responsibilities
- Develop and manage relationships with dealers and independent door shops to drive sales growth and share of wallet within the assigned territory.
- Identify, recruit, and onboard new dealers, supporting activation plans that improve product adoption, assortment, and sell‑through.
- Drive down‑channel demand generation through indirect selling, influencing dealer sales behavior and product recommendation at the point of sale.
- Support new product launches, promotions, and premium mix initiatives to increase visibility and conversion.
- Deliver product, solution‑based selling, and value‑proposition training to dealer sales teams and installers.
- Partner with distribution and other business unit sales teams to improve lead management and conversion , reinforcing best practices around follow‑up, qualification, and execution.
- Leverage CRM and lead management tools to track activity, manage opportunities, and measure activation effectiveness.
- Collaborate cross‑functionally with Sales Enablement, Channel Marketing, Product, and Regional Sales to align strategy and execution.
- Monitor local market conditions, competitive activity, and dealer performance, adjusting activation plans as needed.
- Serve as a trusted local resource for dealers by bringing insights, tools, and solutions that help them grow their door business.
Requirements
- Bachelor’s degree in business or related field or equivalent experience
- Ability to travel as business needs dictate - up to 70% of the time
Preferred
- Direct sales experience of 3 - 5 years preferred
Benefits
- We also offer a substantial benefits package including insurance (medical/dental/vision/life/disability/supplemental offerings), 401k (company contribution regardless of employee participation – plus match), paid time off that considers full professional tenure (vacation, personal floating and standard holidays), Employee Assistance Services, Stock Purchase Program – and more.
Owens Corning
3.8 Glassdoor
Owens Corning is a building products leader committed to building a sustainable future through material innovation. Our products provide durable, sustainable, energy-efficient solutions that leverage our unique capabilities and market-leading positions to help our customers win and grow. We are global in scope, human in scale with more than 25,000 employees in 31 countries dedicated to generating value for our customers and shareholders and making a difference in the communities where we work and live. Founded in 1938 and based in Toledo, Ohio, USA, Owens Corning posted 2024 sales of $11.0 billion. For more information, visit www.owenscorning.com.
Founded in 1938
Toledo, Ohio, USA
11K employees (217 in marketing)
69% recommend to a friend
87% CEO approval
Salaries
Posted range
$79K/yr – $100K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
217 (2% of company)
Median Career Experience
16 years
Median Tenure
9.4 years
Marketing Roles Posted (Last 30 Days)
2
People
HR / Recruitment
Marketing Leadership
Michael Schneider
Vice President of Strategic Marketing
At the company for 14 years 5 months
Todd DeBruin
Vice President, Strategic Marketing (Doors)
At the company for 16 years 2 months
Melina Carl
Director Strategic Marketing
At the company for 9 years 5 months
Patrick Haller
Global Marketing Director, Nonwovens
At the company for 12 years 9 months
Traffic Signals
Monthly Visitors
330.4K
Monthly Google Ads Budget
$35.8K
Traffic Source Mix
Search
51.3%
Direct
41%
Referral
6%
Social
1.1%
Paid
0.5%
Headcount Trend
Current headcount: ~11.3K