B2C Marketing Manager

London, UK (Hybrid)

Salary Not AvailableMid Level4+ years expFull time

Posted 1 month ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and execute email and CRM driven campaigns while mapping and closing gaps in the customer journey to drive product usage, with hands on ownership of campaign creation, testing, and optimization.

  • Campaign ownership: End-to-end email campaigns and CRM sequencing across multiple subjects and touchpoints.
  • Journey optimization: Identify gaps in the lifecycle and build activation sequences to boost product adoption and engagement.
  • Events and reporting: Plan an in-person activation and present monthly performance to SLT with data-driven changes.

Job Description

  • Writing and building next weeks email campaigns, across a variety of subjects
  • Finding a gap in the customer journey and building a sequence to drive new product usage
  • Brainstorming and planning an in-person activation to engage an office full of future customers
  • Presenting last month's B2C numbers to the SLT and explaining what you are changing as a result
  • at least 4 years experience in marketing
  • demonstrable experience of owning and executing campaigns from end-to-end
  • hands-on executor
  • strong writing ability
  • brand-led with design eye and customer experience
  • generalist across the full marketing mix (Copy, CRM, data, channel experimentation)
  • builder mentality and self-starter in fast-paced environments
  • autonomous with ability to manage multiple campaigns and stakeholders independently
  • collaborative across departments without direct authority
  • numerate with ability to interpret data and run tests
  • AI-augmented mindset to automate boring tasks
  • A background in fintech or financial services is a nice to have.
  • Fully remote working, with the flexibility to work from where you perform best.
  • 25 days' annual leave, increasing with tenure, plus the option to purchase up to 5 additional days.
  • Your birthday off.
  • Collaborative team bonus for non-commission roles.
  • Pension with salary sacrifice contributions, AVC options, and pension contributions on bonus earnings.
  • Salary sacrifice schemes through Perkbox - car leasing, gym memberships, tech purchases.
  • Medical cashback scheme.
  • Enhanced parental leave.
My Money Matters logo

My Money Matters

At My Money Matters, we work in partnership with employers across local government, the private sector and the NHS to deliver tailored financial wellbeing support that meets the needs of diverse workforces.Whether it’s helping employees navigate complex pension schemes, supporting them with future planning, or equipping them with mortgage advice, we understand that everyone's different - and so is our approach.Our platform combines expert-led financial education, personalised coaching, and a growing suite of benefits including savings & investments, mortgage advice, wills, and insurance - all designed to improve financial confidence, reduce stress, and increase employee engagement.- Empowering thousands of employees across the UK- Trusted by 400+ employers to simplify financial education- Focused on impact, inclusion, and ease of useWe’re proud to support our employer partners with first-class financial wellbeing solutions that evolve with their teams' needs; whether in the here and now, or for the future.Let’s build a more financially confident workforce, together.www.my-money-matters.co.uk

Founded in 2018
London, England, GBR
91 employees (9 in marketing)

Traffic Signals

Monthly Visitors
16.8K
Traffic Source Mix
Search
33.8%
Direct
53.2%
Paid
9.9%

Headcount Trend

Current headcount: ~88

Marketing Team

Marketing Team Size
6 (7% of company)
Marketing Roles Posted (Last 30 Days)
1