Responsibilities

• Lead the development and delivery of PR and communications strategies across the UK College Division brands.
• Deliver integrated PR campaigns that support institutional priorities and increase brand visibility.
• Identify and develop compelling stories that highlight the achievements of students, alumni and staff.
• Build and maintain strong relationships with journalists, media outlets and PR agencies.
• Identify opportunities across traditional media, broadcast, digital platforms and social channels.
• Monitor media coverage and sector trends to proactively manage reputation and identify opportunities.
• Develop crisis communications frameworks and policies across the brands.
• Provide communications advice and reporting to senior leadership teams.
• Deliver media training for staff and students.
• Build strong relationships with internal and external stakeholders across the division and wider GUS group.

Requirements

• Degree educated or equivalent professional experience.
• Excellent written and verbal communication skills with strong copywriting ability.
• Experience managing PR agencies and media relationships.
• Ability to influence and engage stakeholders across all levels of an organisation.
• Strong networking, research and analytical skills.
• Experience delivering PR campaigns aligned to organisational objectives.
• 7–10 years’ experience in PR or communications, gained within agency or in-house roles.
• Experience delivering campaigns across traditional, digital and broadcast media.
• Demonstrable experience of reputation and crisis management in the digital communications environment.
• Experience within a B2C organisation, with some B2B exposure desirable.

Preferred

• Experience within a B2C organisation, with some B2B exposure desirable.
• Experience in education, creative industries or communicating with Gen Z audiences is desirable.

Benefits

• Competitive salary and pension scheme.
• Generous annual leave entitlement and flexible working arrangements.
• Professional development opportunities and cross-division collaboration.
• Employee wellbeing programmes and support services.
• Plus 1 day per year capped at 25 days, so you have time to rest, recharge, and balance life beyond work.
• 5% personal contribution & 3% Company contribution, so you can build long-term financial security with matched contributions.
• Spread the cost of your commute with an interest-free travel loan. (T&C's apply)
• Support for regular eye tests and essential eyewear.
• Access to short courses via FutureLearn and Group-wide professional development programmes. (T&C's apply)
• Via My Rewards Hub, from various retailers – Fashion, Grocery, Health & Beauty, Travel, Automotive, Furniture, Dining, Sports and Leisure, Electronics, etc