Ads Product Marketing Manager (EMEA)
London, UK (Unknown)
Posted 4 weeks ago
Job Summary
Oversee go-to-market for ad product solutions in EMEA, partnering with product, sales, and cross-functional teams to channel regional input into global development while delivering in-market materials and assets.
- Own GTM execution and market activation across the EMEA region.
- Build a structured feedback loop feeding regional insights into global product development.
- Coordinate cross-functional efforts (Comms, Ad Product, Ads Marketing) to ensure a consistent regional narrative.
Job Description
Responsibilities
- Lead the definition and development of go-to-market efforts across new ad product solutions in EMEA, and enhance existing offerings in close partnership with cross-functional stakeholders (ad product, commercialization, research, sales, consumer insights, measurement, policy, etc.).
- Act as a trusted partner to product and sales teams, building a feedback loop that channels regional customer and market input into global product development.
- Own the identification and execution of marketing needs to support ad products in-market — materials, demos, assets — that bring solutions to life clearly and compellingly for EMEA audiences.
- Channel regional insights and feedback to Global PMM and Product teams, serving as the strategic representative for the EMEA market in product development discussions.
- Collaborate cross-functionally (Comms, Ad Product, Ads Marketing) to ensure a consistent ads narrative across the region.
- Partner with Consumer Insights and Measurement teams to bring audience and industry insights into the development and positioning of new ad solutions.
- Navigate a complex, matrixed organization across global and regional teams — building relationships and influencing without direct authority.
Requirements
- 9 or more years' experience in product marketing within digital advertising and/or B2B advertising
- Proven track record partnering cross-functionally on product strategy, positioning/narrative, and GTM launches.
- Advertising industry knowledge: strong understanding of the ad-supported streaming space and ad tech ecosystem.
- Strategic vision paired with strong project management and organizational skills — able to manage multiple priorities under tight timelines.
- Demonstrated ability to create detailed, actionable product briefs and market-facing narratives.
- Effective communication and storytelling skills, with comfort interpreting research data.
- Experience navigating matrixed, cross-geography organizations; able to build relationships and influence without formal authority.
Preferred
- Experience with technical ad products such as data clean rooms and APIs.
- Programmatic and CTV experience.
- EMEA market experience outside of the EU5.
Netflix
LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.
