YETI

Brand

4.0

Company overview

Working at YETI, you’ll be an integral player in our industry-leading, global brand. Here, you can forge a unique path and have a meaningful impact at every level. Whether you’re an Everest regular or simply enjoy a good vista, there are career opportunities for trailblazers of all talents and backgrounds at YETI.

Founded in 2006

Austin, Texas, USA

2.4K employees (227 in marketing)

83% recommend to a friend

78% positive business outlook

Salaries

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People

Marketing leadership

Bill Neff

Head of Marketing

At the company for 10 years 10 months

Monique Heatly

Director of Retail Marketing

At the company for 1 year 9 months

Nehal (Nick) Reddy

Nehal (Nick) Reddy

Director Data Warehouse & Marketing Technology

At the company for 8 years 3 months

Daniel H.

Director, Global eCommerce Marketing

At the company for 5 years 8 months

Hiring activity

Open marketing jobs over time

6 open now

Headcount trend

Company growth over the last 12 months

Headcount +23.7% year over year

Funding

Last raise

Post IPO Equity, 6 years ago

Funding history

Nov 2019

Post IPO Equity YETI Coolers

Audience

Monthly website visitors

7M

Month over month+27%

Quarter over quarter+10.2%

Top sourceDirect (51.4%)

Ad budget per month$139.3K

Average search rank54.9

Traffic source mix

Direct

51.4%

Search

41.2%

Referral

4.3%

Social

1.5%

Paid referral

1.4%

LinkedIn followers

Follower count and growth

Total followers

256.9K

12-mo growth

+20.1%

Monthly growth

+1.6%

News

Yeti Just Quietly Released a Unicorn Version of Its Most Affordable Cooler

Dec 8, 2025 • Gear Patrol

Is Yeti’s First True Soft Good Release a Hint of the Brand’s Next Frontier?

Dec 3, 2025 • Gear Patrol

Yeti’s Final Drop of 2025 Isn’t Just Unique, It’s Unprecedented

Dec 3, 2025 • Gear Patrol

Links

Glassdoor

Open positions

Associate Brand Manager

YETI

Bozeman, MT (On-site)

In-houseFull-time

Associate Brand Manager - Food & Beverage

YETI

Austin, TX (On-site)

In-houseFull-time

Sr. Community Marketing Specialist - Hunt

YETI

Austin, TX (On-site)

In-houseFull-time

Senior Brand Manager

YETI

Kentucky, USA (On-site)

In-houseFull-timeSenior level8+ years exp.

Senior Director, Home, Hospitality & Travel GTM

YETI

Kentucky, USA (On-site)

In-houseFull-timeSenior level8+ years exp.

eCommerce Marketing Specialist II

YETI

Austin, TX

In-houseFull-timeMid level2+ years exp.

6 open marketing positions

Associate Brand Manager

YETI

Bozeman, MT (On-site)

In-houseFull-time

Associate Brand Manager - Food & Beverage

YETI

Austin, TX (On-site)

In-houseFull-time

Sr. Community Marketing Specialist - Hunt

YETI

Austin, TX (On-site)

In-houseFull-time

Senior Brand Manager

YETI

Kentucky, USA (On-site)

In-houseFull-timeSenior level8+ years exp.

Senior Director, Home, Hospitality & Travel GTM

YETI

Kentucky, USA (On-site)

In-houseFull-timeSenior level8+ years exp.

eCommerce Marketing Specialist II

YETI

Austin, TX

In-houseFull-timeMid level2+ years exp.