Company overview

Waybetter Marketing is an innovative, data-driven enrollment management company. We have one mission: help colleges and universities enroll more students. We’ve done it for dozens of institutions all over the country. In the last two decades, Waybetter clients increased deposits by an average of 12%—and up to 50% for some clients.We’re successful because we believe that marketing is a personal conversation, and that students and their parents deserve data-driven digital ecosystems that are truly unique to them.
Founded in 2007
Columbia, Maryland, USA
29 employees (10 in marketing)

Salaries

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People

Headcount trend

Company growth over the last 12 months

Headcount +11.5% year over year

Audience

Monthly website visitors
4.5K
Month over month+94.4%
Quarter over quarter-67.2%
Top sourceSearch (49.9%)
Ad budget per month$8.2K
Average search rank41.4
Traffic source mix
Search
49.9%
Direct
29.8%
Social
14.1%
Referral
4.9%
Paid referral
1.2%

LinkedIn followers

Follower count and growth

Total followers

7.3K

12-mo growth

+64.3%

Monthly growth

+10.7%

Links