Company overview

Strava is Swedish for “strive,” which epitomizes who we are and what we do. We’re a passionate and committed team, unified by our mission to connect athletes to what motivates them and help them find their personal best. And with billions of activity uploads from all over the world, we have a humbling and audacious vision: to be the record of the world’s athletic activities and the technology that makes every effort count. Strava builds software that makes the best part of our athletes’ days even better. And just as we’re deeply committed to unlocking their potential, we’re dedicated to providing a world-class, inclusive workplace where our employees can grow and thrive, too. We’re backed by Sequoia Capital, Madrone Partners and Jackson Square Ventures, and we’re expanding in order to exceed the needs of our growing community of global athletes. Our culture reflects our community – we are continuously striving to hire and engage diverse teammates from all backgrounds, experiences and perspectives because we know we are a stronger team together. When you’re ready for a challenge and a team that will support you along the way, join us!
Founded in 2009
San Francisco, California, USA
668 employees (100 in marketing)
73% recommend to a friend
59% positive business outlook

Salaries

Typical salary range

$174,000 – $187,500

/ yr

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People

Hiring activity

Open marketing jobs over time

17 open now

Headcount trend

Company growth over the last 12 months

Headcount +27.1% year over year

Funding

Total funding

$151.9M

Last raise

Debt Financing, 10 months ago

Funding history

May 2025

Debt Financing Strava

May 2025

Venture Round Strava

Nov 2020

Series F Strava · $110M

Jan 2019

Venture Round Strava

Feb 2017

Series E Strava

Oct 2014

Series D Strava · $18.5M

Audience

Monthly website visitors
35.2M
Month over month-5.3%
Quarter over quarter-10.7%
Top sourceDirect (77.1%)
Ad budget per month$1.5K
Average search rank52.2
Traffic source mix
Direct
77.1%
Search
18.3%
Referral
3.4%
Social
1%
Paid referral
0.1%

LinkedIn followers

Follower count and growth

Total followers

227.7K

12-mo growth

Monthly growth

+2.4%

News

Links