SportPursuit logo

SportPursuit

Brand · Sporting Goods Manufacturing

3.8

Company overview

Fuel your adventures with great quality, affordable kit. SportPursuit hunts down the best deals available online on a wide range of quality sports and outdoor brands. It's free and simple to join SportPursuit and members benefit from a Best Price Guarantee on every deal. New deals launch daily (so check back to avoid missing out!).
Founded in 2011
London, England, GBR
111 employees (26 in marketing)
www.sportpursuit.com
63% recommend to a friend
56% positive business outlook

Salaries

Typical salary range

£27,500 – £30,000

/ yr

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People

Founders

Victoria Walton
Victoria Walton
Co-Founder and Chief Data & Marketing Officer
LinkedIn

Marketing leadership

Tara Johnson
Tara Johnson
Head of Own Brand (NLG)
LinkedIn
Anna Lancaster
Head of Growth
LinkedIn

Headcount trend

Company growth over the last 12 months

Headcount +7.8% year over year

Funding

Total funding

$29.7M

Last raise

Secondary Market, 5 years ago

Funding history

Jun 2021

Secondary Market SportPursuit

Mar 2018

Non Equity Assistance SportPursuit

Nov 2015

Series C SportPursuit · $14.4M

Feb 2014

Series B SportPursuit · $8.2M

Oct 2013

Venture Round SportPursuit · $3.6M

May 2012

Series A SportPursuit · $2.3M

Audience

Monthly website visitors
3.8M
Month over month+3.9%
Quarter over quarter-13.7%
Top sourceDirect (54.6%)
Ad budget per month$1.7K
Average search rank39.6
Traffic source mix
Direct
54.6%
Search
36%
Referral
7.4%
Paid referral
1.1%
Social
0.8%

LinkedIn followers

Follower count and growth

Total followers

4.4K

12-mo growth

+15.7%

Monthly growth

+2.5%

News

Links

www.sportpursuit.comLinkedInCrunchbaseX (Twitter)
Glassdoor