MARKWINS BEAUTY BRANDS INC logo

MARKWINS BEAUTY BRANDS INC

Brand

Company overview

Since its inception, Markwins Beauty Brands has been setting itself apart from other brands in the cosmetics industry. Markwins was the first to introduce multi-palette compacts to U.S. market and is now a global leader in color cosmetics, cosmetic accessories, and beauty collections. As the largest privately owned cosmetics company in the U.S., Markwins is recognized as a Top 20 purveyor in the global cosmetic industry.Markwins has been continuously building a diverse collection of brands since 1984 to cater to and reach consumers of all ages, ethnicities, and skin tones. The Markwins brand portfolio includes wet n wild, Physicians Formula, The Color Workshop, The Color Institute, Black Radiance, POP, Bonne Belle and Lip Smacker, amongst many other internal brands and licensing deals. Markwins brands can be found in over 50,000 retail outlets including department, specialty, mass, drug, and food stores, and are available in more than 60 countries, spanning 6 continents.
Founded in 1984
Walnut, California, USA
373 employees (68 in marketing)

Salaries

Typical salary range

$90,000 – $120,000

/ yr

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People

Headcount trend

Company growth over the last 12 months

Headcount -2.1% year over year

Audience

Monthly website visitors
11.6K
Month over month+150.8%
Quarter over quarter+80.1%
Top sourceDirect (44.3%)
Ad budget per month$0.0
Average search rank38.1
Traffic source mix
Direct
44.3%
Search
27.9%
Social
20.1%
Referral
5.9%
Paid referral
1.6%

LinkedIn followers

Follower count and growth

Total followers

15.1K

12-mo growth

Monthly growth

+1%

News

Links