City Football Group Limited logo

City Football Group Limited

Brand · Spectator Sports

3.8

Company overview

City Football Group (CFG) is the world's leading private owner and operator of football clubs – with 12 football clubs across five continents within the CFG family. Established in May 2013, the CFG approach ensures that every club remains authentic to its fans and community, plays entertaining football and benefits from being part of a global organisation that applies the world's best expertise on and off the pitch. CFG pioneers and delivers a consistent underlying approach to talent development, fan experiences, sports entertainment, commercial opportunities and community impact. Over 400 partner organisations are central to the CFG model and a commitment to positively shaping the future of football. More than one billion followers worldwide support and connect with their CFG clubs. CFG clubs include Manchester City FC, New York City FC, Melbourne City FC, Yokohama F. Marinos, Montevideo City Torque, Shenzhen Peng City FC, Lommel SK, ESTAC, Palermo FC, Bahia, and partner club Bolívar. Starting from 1 July 2024 – 30 June 2025, CFG’s shareholding in Girona FC has been put into an independent blind trust to ensure compliance with UEFA rules and regulations.CFG is majority owned by Newton Investment and Development LLC, wholly owned by His Highness Sheikh Mansour Bin Zayed, with a significant minority shareholding held by US-based global technology investment firm, Silver Lake (nearly 17%).
Founded in 2013
Manchester, England, GBR
573 employees (84 in marketing)
89% recommend to a friend
100% positive business outlook

Salaries

Help build salary transparency at City Football Group Limited

Share your compensation anonymously to see full data.

Contribute

People

Hiring activity

Open marketing jobs over time

6 open now

Headcount trend

Company growth over the last 12 months

Headcount +3.8% year over year

Funding

Total funding

$500M

Last raise

$500M

Private Equity, 7 years ago

Funding history

Nov 2019

Private Equity Round City Football Group · $500M

Audience

Monthly website visitors
148.5K
Month over month+7.5%
Quarter over quarter+26.4%
Top sourceSearch (43%)
Ad budget per month$0.0
Average search rank26.6
Traffic source mix
Search
43%
Direct
38.8%
Referral
9%
Social
7.3%
Paid referral
1.7%

LinkedIn followers

Follower count and growth

Total followers

48.3K

12-mo growth

+21.6%

Monthly growth

+3.9%

News

Links