Company overview

Carrot is the leading global fertility and family care platform, unlocking support for life's major moments. Trusted by more than one thousand of the world’s best multinational employers, health plans and health systems, Carrot’s comprehensive clinical program delivers industry-leading cost savings for employers and exceptional experiences for millions of employees. Its award-winning product serves all populations, whether there is a need for preconception care, pregnancy, IVF, male factor infertility, adoption, gestational carrier care or menopause, Carrot supports members and their families through many of the most memorable and meaningful moments of their lives. Carrot has received national and international recognition for its pioneering work, including Fast Company’s ‘Most Innovative Companies,’ CNBC’s ‘100 Barrier Breaking Startups’ and more. Carrot is regularly featured in media reporting on issues related to the future of work, women in leadership, and healthcare innovation; such as The Economist, Bloomberg, Elle Magazine (Japanese edition), The Wall Street Journal, ABC, CNBC, National Public Radio, Harvard Business Review and more. Carrot has teams in more than 40 states across the United States and dozens of countries around the world. It has received numerous workplace awards, including Fortune’s ‘Best Workplaces in Healthcare,’ ‘Great Places to Work’ certified, and certified Age-Friendly Employer.
Founded in 2016
West Des Moines, Iowa, USA
589 employees (34 in marketing)

Salaries

Typical salary range

$210,000 – $220,000

/ yr

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People

Hiring activity

Open marketing jobs over time

6 open now

Headcount trend

Company growth over the last 12 months

Headcount +17.1% year over year

Funding

Total funding

$114.2M

Last raise

$75M

Series C, 5 years ago

Funding history

Aug 2021

Series C Carrot Fertility · $75M

Aug 2020

Series B Carrot Fertility · $24M

Apr 2019

Series A Carrot Fertility · $11.5M

Jan 2018

Seed Round Carrot Fertility

Sep 2017

Seed Round Carrot Fertility · $3.6M

Aug 2017

Seed Round Carrot Fertility · $120K

Audience

Monthly website visitors
143K
Month over month0%
Quarter over quarter0%
Top sourceDirect (32.3%)
Ad budget per month$2.9K
Average search rank48.7
Traffic source mix
Direct
32.3%
Search
23.1%
Referral
3.6%
Social
0.7%
Paid referral
0.3%

LinkedIn followers

Follower count and growth

Total followers

390.5K

12-mo growth

Monthly growth

+2.2%

News

Links