Company overview

Brown‐Forman Corporation is a global leader in the spirits industry, responsibly building exceptional beverage alcohol brands for more than 155 years. Headquartered in Louisville, Kentucky, we are guided by our founding promise, “Nothing Better in the Market.” Our premium portfolio includes the Jack Daniel’s Family of Brands, Woodford Reserve, Old Forester, New Mix, el Jimador, Herradura, The Glendronach, Glenglassaugh, Benriach, Diplomático Rum, Gin Mare, Fords Gin, Chambord, and Slane. With approximately 5,000 employees worldwide, we proudly share our passion for fine-quality spirits in more than 170 countries.
Louisville, Kentucky, USA
4.7K employees (614 in marketing)
74% recommend to a friend
70% positive business outlook

Salaries

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People

Hiring activity

Open marketing jobs over time

2 open now

Headcount trend

Company growth over the last 12 months

Headcount +2.8% year over year

Funding

Total funding

$1.3B

Last raise

$650M

Post IPO Debt, 3 years ago

Funding history

Mar 2023

Post IPO Debt Brown Forman Corp. · $650M

Mar 2018

Post IPO Debt Brown Forman Corp. · $600M

Audience

Monthly website visitors
103.8K
Month over month-4.1%
Quarter over quarter-4.5%
Top sourceSearch (50.1%)
Ad budget per month$0.0
Average search rank59.9
Traffic source mix
Search
50.1%
Direct
35.3%
Referral
8%
Social
5.4%
Paid referral
0.9%

LinkedIn followers

Follower count and growth

Total followers

324.4K

12-mo growth

+11.4%

Monthly growth

+0.6%

News

Links