2 weeks ago
Senior Creative Director, Brand & Marketing
Funko
Burbank, CA (On-site)Full time$150K/yr – $201K/yr
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Senior Creative Director, Brand & Marketing
Burbank, CA (On-site)
$150K/yr – $201K/yrSenior Level10+ years expFull time
Posted 2 weeks ago
Job Summary
Own and steward Funko\'s visual brand identity and lead brand creative from concept to execution across channels and teams.
- Own and steward visual brand identity, personality, and tone of voice
- Lead brand creative from concept through execution
- Oversee creative across social, site, paid media, retail, events, campaigns, launches, and internal content
Job Description
Responsibilities
- Own and steward Funko's visual brand identity, personality, and tone of voice, driving consistency and elevation across teams, channels, and geographies, and institutionalizing brand guidelines across the organization and with licensor and retail partners.
- Lead all Funko brand creative from concept through execution, delivering high-quality, innovative work aligned to brand positioning, the Brand Marketing Calendar, licensed-partner needs, and channel specifics.
- Oversee creative and production across every consumer-facing touchpoint: social media, funko.com, paid media, retail, events and experiential, campaigns, product launches, and internal/company content.
- Partner with Brand & Product Marketing, PR/Comms, Social Media/Influencer Marketing, and sales-channel owners to build compelling campaigns that elevate brand presence while meeting commercial goals.
- Develop close relationships with product creative teams to ensure a cohesive fan experience that seamlessly connects product and brand storytelling.
- Lead, mentor, and inspire a high-performing team across design, copy, photo/video, and studio; fostering a culture of innovation, collaboration, and craft, and actively driving hiring, training, and development.
- Drive the ideation process, translating conceptual ideas into compelling visual expression that resonates with target audiences.
- Set the objectives, key results, processes, and workflows that keep the creative group high-functioning, organized, and on time, including team bandwidth and assignments.
- Identify needs and manage creative outsourcing and agency relationships.
- Represent creative vision and art direction at the executive level with corporate teams and external partners.
Requirements
- 10–12 years of progressive creative marketing experience.
- Bachelor's degree in Marketing, Art, or Design, or equivalent experience required.
- Demonstrated experience leading and developing a high-performing team.
- Experience designing and implementing a creative marketing organizational structure.
- Proven ability to develop cross-functional partnerships, leading with authority as well as through influence.
- Experience leading a team of creatives across disciplines, including design, copy, photo, and video. Experience both doing and leading the work is critical for success.
- Ability to innovate and drive progressive change.
- Deep experience and interest in social media, including content and storytelling needs across multiple channels (Instagram, TikTok, X, etc.).
- Experience leading creative marketing for a global brand highly preferred.
Preferred
- A genuine consumer of pop culture, with deep knowledge across toys, collectibles, and the fandoms that define them: anime, gaming, Disney, and beyond.
- Digital-native, but skilled at IRL creative expression with experience driving in-store creative and activating at major cons and events.
- An experienced team leader who knows how to get the best out of diverse teams with differing strengths and passions.
- An exceptional content editor who understands the big picture but sees the details.
- Someone who delights in building and implementing processes to keep your team organized at all times.
- Experienced at writing and editing content pieces yourself.
- A quick learner who can juggle multiple projects and responsibilities.
- A visionary with a unique, coherent point of view on the Creative Brand department's future growth.
- Endlessly curious about new tools, technologies, and industries.
Benefits
- Funko offers a competitive compensation package with full benefits and a 401(K) plan with matching contributions from the company. Most importantly, we offer a creative work environment with people who love pop culture just as much as you do. Can’t wait to gush about your latest binge? Neither can we!
- Funko is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.
Funko
3.2 Glassdoor
Funko (NASDAQ: FNKO) is a leading pop culture lifestyle brand. We provide connection to pop culture with a product line that includes vinyl figures, action toys, plush, apparel, board games, housewares, NFTs and accessories. As the world’s largest proprietor of licenses, entertainment enthusiasts display their fandom through the lens of Funko products.The company also powers the Loungefly, Mondo, Funko Games and Digital Pop! brands, while offering a large selection of lifestyle goods through Funko.com, Loungefly.com and FunkoEurope.com as well as at our retail locations in Everett, Washington and Hollywood, California. Learn more at https://funko.com/, and follow us on Twitter (@OriginalFunko) and Instagram (@OriginalFunko).
Founded in 1998
Everett, Washington, USA
1.4K employees (214 in marketing)
43% recommend to a friend
86% CEO approval
Salaries
Posted range
$150K/yr – $201K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
96 (7% of company)
Median Career Experience
10 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
1
People
Marketing Leadership
Funding
Total Funding
$263M
Last Raise
$263M
Post IPO Secondary, 4 years ago
Funding History
- May 2022Post IPO Secondary • $263M
Traffic Signals
Monthly Visitors
7.5M
Monthly Google Ads Budget
$40.4K
Traffic Source Mix
Search
42.5%
Direct
49.3%
Referral
3.5%
Social
3.7%
Paid
0.9%
Headcount Trend
Current headcount: ~1.4K