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5 marketing jobs

Medela logo
3 days ago

Director of Paid Media & Performance Marketing

Medela

McHenry, IL (Hybrid)Full time
Medela logo
10 days ago

Senior Manager of Integrated Marketing

Medela

McHenry, IL (Hybrid)Full time
Medela logo
11 days ago

Senior Manager of Integrated Marketing

Medela

Chicago, IL (Hybrid)Full time
Medela logo
2 weeks ago

Director of Paid Media and Performance Marketing

Medela

McHenry, IL (Hybrid)Full time
Medela logo
6 weeks ago

Brand & Content Manager

Medela

McHenry, IL (Hybrid)Full time$75K/yr – $85K/yr

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5 jobs
Medela logo

Director of Paid Media & Performance Marketing

Medela

McHenry, IL (Hybrid)

In-houseFull-timeDirector/executive8+ years exp.
3 days ago
Medela logo

Senior Manager of Integrated Marketing

Medela

McHenry, IL (Hybrid)

In-houseFull-timeSenior level8+ years exp.
10 days ago
Medela logo

Senior Manager of Integrated Marketing

Medela

Chicago, IL (Hybrid)

In-houseFull-timeSenior level8+ years exp.
11 days ago
Medela logo

Director of Paid Media and Performance Marketing

Medela

McHenry, IL (Hybrid)

In-houseFull-timeDirector/executive8+ years exp.
2 weeks ago
Medela logo

Brand & Content Manager

Medela

McHenry, IL (Hybrid)

$75K/yr - $85K/yrIn-houseFull-timeMid level2+ years exp.
6 weeks ago
Medela logo
Medela

Director of Paid Media & Performance Marketing

McHenry, IL (Hybrid)

Salary Not AvailableDirector/Executive8+ years expFull time

Posted 3 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and evolve the global paid media strategy and budget, lead agency relationships, and drive multi-channel performance from awareness to retention.

  • Own global paid media strategy and governance across priority markets.
  • Lead North American budget allocation and investment planning with cross-functional partners.
  • Drive cross-channel performance and continuous improvement with analytics and agency management.

Job Description

Responsibilities

  • Lead Paid Media Strategy
  • Define, develop, and continuously evolve the company's global paid media strategy aligned with business objectives, commercial priorities, and brand strategy.
  • Own global paid media investment strategy while providing governance and strategic leadership across priority markets.
  • Develop annual paid media strategies and investment plans that support customer acquisition, demand generation, product launches, revenue growth, and market share objectives.
  • Identify emerging media opportunities, advertising technologies, and innovative channels that strengthen competitive advantage.
  • Establish paid media governance, channel standards, measurement methodologies, agency operating models, and best practices across markets.
  • Serve as the company's paid media subject matter expert and trusted advisor to senior leadership.
  • Lead performance across the entire customer journey—from awareness and engagement through acquisition, conversion, retention, and customer lifetime value.
  • Develop sophisticated audience strategies utilizing first-party data, CRM insights, remarketing, retention audiences, lookalike modeling, and lifecycle marketing.
  • Continuously optimize targeting, creative, bidding strategies, channel mix, and budget allocation to maximize performance and return on advertising spend.

Requirements

  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field required.
  • 8+ years of progressive experience in paid media, digital marketing, media strategy, or performance marketing.
  • 3+ years of people leadership experience required.
  • Demonstrated success developing and executing multi-channel paid media strategies.
  • Strong North American paid media leadership experience with demonstrated success operating in matrixed organizations.
  • Experience managing significant paid media budgets and optimizing investment performance.
  • Proven success managing media agencies and strategic vendor relationships.
  • Demonstrated experience leading media agency RFPs, agency evaluations, partner selection processes, and contract negotiations.
  • Strong expertise across Google Ads, Meta, LinkedIn, DV360, YouTube, programmatic advertising, retail media, and emerging digital channels.
  • Experience utilizing analytics to optimize campaign performance and media investments.

Preferred

  • Master's degree preferred.
  • Professional certifications in Google Ads, Meta Blueprint, Google Analytics, LinkedIn Marketing Solutions, DV360, or related advertising platforms preferred.
  • Experience within healthcare, medical device, consumer products, or FMCG industries preferred.
  • Experience working within regulated environments preferred.

Benefits

  • Comprehensive benefits plan
  • 401K with match
  • Pension Plan
  • 16-week Paid Parental Leave
  • Generous PTO package, plus 14 paid holidays
  • The opportunity to shape the global paid media strategy for an innovative consumer brand
  • A collaborative culture where your ideas and expertise make a measurable impact
  • A great place to work!
Medela logo

Medela

3.1 Glassdoor

Through advancing research, observing natural behavior, and listening to our customers, Medela turns science into care while nurturing health for generations. Medela supports millions of moms, babies, patients, and healthcare professionals in more than 100 countries all over the world. As the healthcare choice for more than 6 million hospitals and homes across the globe, Medela provides the leading research-based breast milk feeding products, healthcare solutions for hospitals, and clinical education. A family-owned company, Medela has 20 subsidiaries in Europe, the Americas, Asia and Australia, three production and warehouse facilities in Switzerland, the U.S and China and a worldwide distribution network in over 70 countries. With more than 1,500 employees, Medela is dedicated to developing breakthrough innovations that build better health outcomes and improve the lives of moms, babies and patients.Founded in 1961 by Olle Larsson, his son Michael Larsson serves as Chairman of the Board of Directors since 2001. Thomas Golücke is the CEO of the company since 2024. Medela is committed to providing equal employment opportunity (EEO) to all persons regardless of race, religion, color, national origin, ancestry, citizenship, sex, protected veteran status, age, physical or mental disability, medical condition, HIV/AIDS status, marital or domestic partner status, sexual orientation, gender identity, or any other characteristic protected by federal, state, or local law or ordinance.

Founded in 1961
Baar, Zug, CHE
1.2K employees (138 in marketing)
www.medela.com
54% recommend to a friend

Traffic Signals

Monthly Visitors
457.3K
Traffic Source Mix
Search
59.6%
Direct
32.3%
Referral
5.3%
Social
2%
Paid
0.6%

Headcount Trend

Current headcount: ~1.3K

Marketing Team

Marketing Team Size
126 (10% of company)
Marketing Roles Posted (Last 30 Days)
3

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