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Marketing jobs

5 marketing jobs

1 day ago

Digital Marketing Specialist

Trinity Health

Grand Rapids, MI (Remote)Full time

3 months ago

Multimedia Specialist FT Communications

Trinity Health

Fresno, CA (On-site)Full time$35/hr – $52/hr

4 months ago

Creative Content Specialist

Trinity Health

Atlanta, GA (On-site)Full time

4 months ago

Editorial & Media Communications Lead

Trinity Health

Atlanta, GA (On-site)Full time

7 months ago

Philanthropy Communications Manager

Trinity Health

Muskegon, MI (On-site)Full time

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Trinity Health

Digital Marketing Specialist

Grand Rapids, MI (Remote)

Salary Not AvailableMid Level2+ years expFull time

Posted 1 day ago

Job Summary

Own and drive digital content development and growth initiatives across websites and marketing channels, leading content production, SEO/SEM, analytics, and user experience enhancements.

Own website content lifecycle from creation to governance across regions
Lead analytics reporting and cross‑functional collaboration with internal teams and vendors

Job Description

Responsibilities

Position purpose: This role manages and executesdigital content development and digital marketing initiatives that support an organization's overall marketing strategy and growth goals. Responsibilities includebuilding andmaintaining website content, enhancing user experience,overseeing digital tools and channels such asCMSsystems,, landing pages,and SEO/SEM. The position handleswebsite content and dataimplementation, performance monitoring, and data analysis while collaborating with internal teams and external vendors. It also evaluates emerging technologies and helps integrate content managementand growth strategiesacross web platforms to improve digital engagement and effectiveness.
What the Digital Marketing Specialist will do: • Build, publish, andmaintain website content, review a metrics plan to track content success and user engagement. Implement SEO anddata governanceinitiatives. • Ensureaccurate,timely, and user-focused content across websites and all digital marketing platforms for the region. • Manage and enhance web content, accessibility and usability while designing basic web graphics, manipulating images, and integrating digital content, including images and videos, across multiple media platforms. • Develop analytics reports and dashboards tomonitor website performance, user behavior, contenEffectiveness and digital growth opportunities. • Work cooperatively with key team members, clients, and vendors to satisfy content needs. • Maintain a consistent look and feel throughout all digital marketing properties. Work with content style guide and brand guidelines to ensure consistent brand design and voice across all digital platforms. • Monitor competitive landscape and consumer behaviors/trends to achieve digital marketing goals. • Keep current with best practices, recommended rules ofengagement and innovative use of digital marketing tools.

Requirements

2-3 years of experienceimplementing website content andtactics using a consistent brand voice.

Preferred

Preferred tools and platforms: Drupal, WordPress, Sitecore, Adobe XD, Adobe Creative Suite, BrowserStack, Figma, Google Analytics 4, BrightEdge.

Trinity Health

3.4 Glassdoor

Trinity Health is one of the largest not-for-profit, Catholic health care systems in the nation. It is a family of 123,000 colleagues and nearly 27,000 physicians and clinicians caring for diverse communities across 26 states. Nationally recognized for care and experience, the Trinity Health system includes 88 hospitals, 135 continuing care locations, the second largest PACE program in the country, 136 urgent care locations and many other health and well-being services. Based in Livonia, Michigan, its annual operating revenue is $21.5 billion with $1.4 billion returned to its communities in the form of charity care and other community benefit programs.

Founded in 2000

Livonia, Michigan, USA

17K employees (140 in marketing)

www.trinity-health.org

60% recommend to a friend

64% CEO approval

Marketing Team

Marketing Team Size

72 (0% of company)

Median Career Experience

24 years

Median Tenure

3.3 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Pam Hopkins

Vice President of Marketing and Communications

At the company for 3 years 5 months

Dusty Zimmerman

Trinity Health Foundation and Marketing Director

At the company for 3 years 1 month

Funding

Total Funding

$20K

Last Raise

$20K

Grant, 5 months ago

Funding History

Oct 2025
Grant • $20K

Traffic Signals

Monthly Visitors

3.7M

Monthly Google Ads Budget

$12.4K

Traffic Source Mix

16.6%

Direct

66%

Referral

16.2%

Social

0.8%

Paid

0.3%

Headcount Trend

Current headcount: ~17K

Recent News

Trinity Health announces new renovation, expansion to Emergency Department at Ann Arbor hospital

Nov 11, 2025 • WXYZ Channel 7

Trinity Health investing $60.5 million in Ann Arbor hospital ER renovation project

Nov 11, 2025 • CBS News

Trinity Health Ann Arbor emergency department to undergo $60M renovation, expansion

Nov 10, 2025 • Detroit Free Press

Links

www.trinity-health.org

X (Twitter)

Crunchbase

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Responsibilities

Position purpose: This role manages and executesdigital content development and digital marketing initiatives that support an organization's overall marketing strategy and growth goals. Responsibilities includebuilding andmaintaining website content, enhancing user experience,overseeing digital tools and channels such asCMSsystems,, landing pages,and SEO/SEM. The position handleswebsite content and dataimplementation, performance monitoring, and data analysis while collaborating with internal teams and external vendors. It also evaluates emerging technologies and helps integrate content managementand growth strategiesacross web platforms to improve digital engagement and effectiveness.
What the Digital Marketing Specialist will do: • Build, publish, andmaintain website content, review a metrics plan to track content success and user engagement. Implement SEO anddata governanceinitiatives. • Ensureaccurate,timely, and user-focused content across websites and all digital marketing platforms for the region. • Manage and enhance web content, accessibility and usability while designing basic web graphics, manipulating images, and integrating digital content, including images and videos, across multiple media platforms. • Develop analytics reports and dashboards tomonitor website performance, user behavior, contenEffectiveness and digital growth opportunities. • Work cooperatively with key team members, clients, and vendors to satisfy content needs. • Maintain a consistent look and feel throughout all digital marketing properties. Work with content style guide and brand guidelines to ensure consistent brand design and voice across all digital platforms. • Monitor competitive landscape and consumer behaviors/trends to achieve digital marketing goals. • Keep current with best practices, recommended rules ofengagement and innovative use of digital marketing tools.

Requirements

2-3 years of experienceimplementing website content andtactics using a consistent brand voice.

Preferred

Preferred tools and platforms: Drupal, WordPress, Sitecore, Adobe XD, Adobe Creative Suite, BrowserStack, Figma, Google Analytics 4, BrightEdge.