2 weeks ago
Admissions Director
Ciena Healthcare
Westland, MI (Unknown)
All marketing roles in the US
Get alerts for this search
All marketing roles in the US
Get alerts for this search
Admissions Director
Westland, MI (Unknown)
Salary Not AvailableSenior Level3+ years exp
Posted 2 weeks ago
Job Summary
Own and drive the facility's admissions and referral pipeline by building key partnerships, executing targeted marketing plans, guiding pre-admission processes, and leading the team to hit enrollment targets.
- Own and implement sales and marketing plans for key accounts
- Lead pre-admission coordination and actionable reporting
Job Description
Responsibilities
- Act as a liaison between the facility and the outside community.
- Develops strategies to maximize admissions of residents requiring care.
- Work with local community agencies to generate a positive image and encourage word-of-mouth referral activities.
- Identify, solicit and maintains relationships with referral sources.
- Create and execute facility sales and marketing plans and strategies surrounding each key account and communicate those plans to facility teams.
- Communicate utilizing creative methods to all potential referral sources following approved vendor policy of the account through presentations, tours and community events.
- Prepare and present weekly/monthly reports to include Aligned Provider Metrics and lead the team in development of action plans to meet key account requirements.
- Receives resident referrals via fax, phone call, or internet and disseminates the information to decision makers.
- Conducts facility tours for potential residents and families; ensures that information is available for others that conduct tours.
- Conduct admission screening of potential patients; determine level of care, services required, equipment needs and insurance coverage, as indicated.
Requirements
- High School Diploma required.
- At least three (3) years experience in Health Care Sales/marketing/Insurance or commensurate
- Familiar with Medical Terminology.
- Ability to use technology including AI driven software
Preferred
- 4 year degree preferred
- Experience in managed care/insurance preferred.
Benefits
- Competitive pay
- Medical, dental, and vision insurance
- 401K with matching funds
- Life Insurance
- Employee discounts
- Tuition Reimbursement
- Student Loan Reimbursement
Ciena Healthcare
3.1 Glassdoor
Ciena Healthcare is a leading innovator and provider of skilled nursing and rehabilitation care services. Our Centers offer a full spectrum of post-hospital stay services that you may need following a hospital discharge, from a short-term rehabilitation stay to long term nursing care. Ciena’s clinical programs are designed to reduce hospitalizations so you can focus on achieving your individual care plan goals whether it’s returning home or staying with us for your long term care needs.Ciena's Guiding Principles: Care, Excellence and CommitmentCare. We have been entrusted with caring for our patients and residents and they deserve our personal best every day. Caring goes beyond a job description and requires a passion to serve.Excellence. We define excellence as going beyond expectations. Achieving excellence in caring for our patients and residents is our collective and personal objective.Commitment. We are committed to investing in our employees and Centers to continually improve the quality and means of providing care to our patients and residents.Working at Ciena Healthcare means access to outstanding benefits including: Medical, Dental, Vision insurance401K with matching fundsPaid time offCareer Ladder and tuition reimbursementWe are committed helping you advance your career!
Founded in 1998
Southfield, Michigan, USA
791 employees (15 in marketing)
47% recommend to a friend
55% CEO approval
Marketing Team
Marketing Team Size
15 (2% of company)
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
1
Traffic Signals
Monthly Visitors
55.7K
Monthly Google Ads Budget
$27.5K
Traffic Source Mix
Search
53.2%
Direct
33.6%
Referral
5.1%
Social
2.2%
Paid
5.7%
Headcount Trend
Current headcount: ~794
Recent News
Links
This role is listed on SalaryGuide for informational purposes. SalaryGuide is not the employer, recruitment agency, or hiring representative for this position. Hiring decisions and the application process are managed by the employer. SalaryGuide will never ask candidates to pay to apply for a job or request bank details or identification documents as part of an application.