Own and scale Serenity's marketing engine across channels, driving lead generation, conversion, and revenue, while building a high-performing team and repeatable growth playbooks for new markets.

Own and optimize growth across paid media, SEO, lifecycle marketing, and emerging channels.
Lead a data-driven, high-performing marketing org and develop repeatable playbooks for expansion.

Job Description

Responsibilities

Own marketing performance and growth across all channels, with accountability for lead volume, lead quality, conversion rates, acquisition costs, and revenue impact.
Lead Serenity's direct-to-consumer marketing strategy across paid media, SEO, lifecycle marketing, local market activation, and emerging growth channels.
Build a diversified lead generation engine that reduces dependency on any single source and creates sustainable, scalable growth.
Drive marketing automation, CRM optimization, AI adoption, attribution, analytics, and reporting to improve effectiveness and efficiency.
Partner closely with Operations and the Contact Center to optimize the patient acquisition funnel from first touch through treatment start.
Recruit, develop, and lead a high-performing marketing team while fostering a culture of accountability, speed, resilience, testing, and continuous improvement.
Establish clear KPIs, reporting, and operating rhythms that connect marketing activity directly to business results.
Create repeatable growth playbooks that support new market launches and accelerate clinic performance.

Requirements

10+ years of progressive marketing leadership experience in direct-to-consumer, performance-driven environments.
Proven success scaling lead generation and revenue growth across multiple channels and markets.
Deep expertise in paid search, paid social, SEO, conversion optimization, marketing automation, CRM platforms, analytics, and attribution.
Demonstrated experience implementing and leveraging marketing technology, automation tools, and AI—not simply managing vendors or teams who do.
Strong track record of building teams, developing talent, and holding organizations accountable to measurable outcomes.
Experience in healthcare, multi-location services, consumer services, or other high-growth, high-consideration purchasing environments preferred.
Resilient, resourceful, data-driven, and comfortable operating in a fast-paced environment with ambitious growth expectations.

Serenity Healthcare

3.3 Glassdoor

At Serenity Mental Health Centers, we understand the challenges of living with mental health conditions and our compassionate, experienced team of medical professionals is here to support your path to wellness every step of the way. We offer specialized treatments, including Transcranial Magnetic Stimulation (TMS), Ketamine Therapy, ADHD Testing, and Medication Management, personalized to your unique needs. We treat a variety of mental health conditions such as Major Depressive Disorder, Anxiety Disorders, PTSD, Bipolar Disorder, OCD, ADHD, and more. Take the first step toward a brighter future and visit serenitymentalhealthcenters.com to schedule your consultation today!

Founded in 2017

Lehi, Utah, USA

624 employees (12 in marketing)

serenitymentalhealthcenters.com

57% recommend to a friend

56% CEO approval

Traffic Signals

Monthly Visitors

39.6K

Traffic Source Mix

57.7%

Direct

35.5%

Referral

Social

1.2%

Paid

0.5%

Headcount Trend

Current headcount: ~627

Marketing Team

Marketing Team Size

10 (2% of company)

Median Career Experience

10 years

Median Tenure

2.3 years

Marketing Roles Posted (Last 30 Days)

People

Founders / CEO

Benjamin Pease

Chief Executive Officer

At the company for 9 years 1 month

Marketing jobs

VP of Marketing

Influencer Marketing Manager

Social Media Manager

Content Marketing Manager

Content Marketing Specialist

All marketing roles in the US

All marketing roles in the US

VP of Marketing

Influencer Marketing Manager

Social Media Manager

Content Marketing Manager

Content Marketing Specialist

VP of Marketing

Top 1% of applicants do these two things.

Job Summary

Job Description

Responsibilities

Requirements

Serenity Healthcare

Traffic Signals

Headcount Trend

Marketing Team

People

Founders / CEO

Recent News

All marketing roles in the US

All marketing roles in the US

VP of Marketing

Influencer Marketing Manager

Social Media Manager

Content Marketing Manager

Content Marketing Specialist

VP of Marketing

Top 1% of applicants do these two things.

Job Summary

Job Description

Responsibilities

Requirements

Serenity Healthcare

Traffic Signals

Headcount Trend

Marketing Team

People

Founders / CEO

Recent News