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Marketing jobs

8 marketing jobs

8 days ago

Director, Audience & Content Strategy, Filene

TruStage

Denver, CO (Unknown)Full time$104K/yr – $156K/yr

8 days ago

Director, Audience & Content Strategy, Filene

TruStage

Denver, CO (Hybrid)Full time$104K/yr – $156K/yr

3 months ago

Sr Manager, Creative Execution - Creative Strategy (Hybrid: Madison, WI)

TruStage

Madison, WI (Hybrid)Full time$122K/yr – $182K/yr

3 months ago

Chief Marketing & Digital Officer, Filene (Dallas, TX or Denver, CO)

TruStage

Denver, CO (Hybrid)Full time$129K/yr – $239K/yr

3 months ago

Senior Campaign Design Analyst (Hybrid: Madison, WI)

TruStage

Madison, WI (Hybrid)Full time$69K/yr – $121K/yr

3 months ago

Marketing Capability Analyst (Hybrid: Madison, WI or Waverly, IA)

TruStage

Waverly, IA (Hybrid)Full time$83K/yr – $125K/yr

4 months ago

Marketing Automation Specialist II - Hybrid

TruStage

USA (Hybrid)Full time$83K/yr – $125K/yr

4 months ago

Lead Generation & Marketing Automation Manager, Filene

TruStage

Dallas, TX (Hybrid)Full time$83K/yr – $125K/yr

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All marketing roles in the US

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8 jobs

Director, Audience & Content Strategy, Filene

TruStage

Denver, CO (Unknown)

$104K/yr - $156K/yrIn-houseFull-timeDirector/executive7+ years exp.

8 days ago

Director, Audience & Content Strategy, Filene

TruStage

Denver, CO (Hybrid)

$104K/yr - $156K/yrIn-houseFull-timeDirector/executive7+ years exp.

8 days ago

Sr Manager, Creative Execution - Creative Strategy (Hybrid: Madison, WI)

TruStage

Madison, WI (Hybrid)

$122K/yr - $182K/yrIn-houseFull-timeSenior level8+ years exp.

3 months ago

Chief Marketing & Digital Officer, Filene (Dallas, TX or Denver, CO)

TruStage

Denver, CO (Hybrid)

$129K/yr - $239K/yrIn-houseFull-timeDirector/executive

3 months ago

Senior Campaign Design Analyst (Hybrid: Madison, WI)

TruStage

Madison, WI (Hybrid)

$69K/yr - $121K/yrIn-houseFull-timeSenior level7+ years exp.

3 months ago

Marketing Capability Analyst (Hybrid: Madison, WI or Waverly, IA)

TruStage

Waverly, IA (Hybrid)

$83K/yr - $125K/yrIn-houseFull-timeMid level6+ years exp.

3 months ago

Marketing Automation Specialist II - Hybrid

TruStage

USA (Hybrid)

$83K/yr - $125K/yrIn-houseFull-timeMid level4+ years exp.

4 months ago

Lead Generation & Marketing Automation Manager, Filene

TruStage

Dallas, TX (Hybrid)

$83K/yr - $125K/yrIn-houseFull-timeManager5+ years exp.

4 months ago

TruStage

Director, Audience & Content Strategy, Filene

Denver, CO (Unknown)

$104K/yr – $156K/yrDirector/Executive7+ years expFull time

Posted 8 days ago

Job Summary

Own and drive Filene’s audience strategy, editorial direction, and multi-channel content program, translating research into compelling content, defining governance and measurement, and guiding internal and external teams to execute a unified brand and narrative across social, web, email, and events.

Own content roadmap, editorial standards, and channel strategy
Lead thought leadership and cross-functional collaboration to meet audience needs
Hands-on writing and editing to ensure quality at scale

Job Description

Responsibilities

Define Filene’s audience segmentation, role-based audience taxonomy, and messaging frameworks to support audience and organizational growth.
Translate member insights, feedback, and cross-channel data into actionable audience strategies, content pathways, and engagement opportunities.
Partner across Membership, Research, Innovation, Advisory Services, Product, and Marketing to identify evolving audience needs and opportunities.
Establish audience-level performance measures and use a test-and-learn approach to continuously improve messaging and engagement.
Own Filene’s enterprise content and editorial strategy, roadmap, and calendar, aligning content priorities with audience needs and organizational objectives.
Serve as Filene’s editor-in-chief, translating research and complex ideas into compelling, accessible content while ensuring narrative, editorial, and brand consistency.
Champion a “create once, repurpose everywhere” approach that extends Filene’s ideas across audiences, channels, and formats.
Balance strategy with hands-on execution, directly writing, editing, developing, and repurposing priority content while guiding work produced by internal and external partners.
Establish editorial standards, governance, and workflows that enable high-quality, efficient content development.
Own Filene’s integrated channel strategy across social media, web, email, newsletters, blogs, podcasts, webinars, video, events, and emerging platforms.

Requirements

Bachelor’s degree in Marketing, Communications, Business or related field required.
7-10 years of progressive experience in product marketing, content marketing, content strategy, audience development, editorial leadership, brand strategy, or related disciplines. Candidates with strong product marketing or content marketing backgrounds who have experience translating complex offerings and insights into compelling audience narratives are particularly well positioned for this role.
Demonstrated experience developing and executing audience, content, messaging, and channel strategies tied to measurable business outcomes.
Strong strategic and hands-on orientation, with the ability to move from defining strategy and messaging to personally creating content, managing channels, analyzing results, and optimizing execution.
Deep understanding of multi-channel marketing and how messaging, content, and creative should adapt across social media, web, email, thought leadership, events, and other channels. Hands-on experience managing social media strategy and execution strongly preferred.
Exceptional writing, editing, storytelling, and presentation skills, with the ability to translate complex research, products, services, and ideas into clear, compelling narratives for diverse audiences.
Strong understanding of audience segmentation, lifecycle messaging, editorial planning, brand development, and product/value proposition positioning.
Working knowledge of SEO, GEO, AI-powered discovery, and evolving digital content ecosystems, with the curiosity and ability to adapt as audience behaviors and platforms change.
Experience leveraging content management systems, analytics platforms (e.g., GA4), social platforms, and emerging AI-enabled tools to improve effectiveness, efficiency, and scale.
Strong business and analytical acumen, with the ability to evaluate content investments, interpret performance data, and connect marketing activity to organizational growth, engagement, retention, and revenue objectives.

Benefits

Base Salary Range: $104,200.00 - $156,300.00 At TruStage, we believe a sound, inclusive benefits program is of vital importance, along with a flexible workplace that allows for work-life balance, career growth and retirement assistance. In addition to your base pay, your position may be eligible for an annual incentive (bonus) plan. Additional benefits available to eligible employees include medical, dental, vision, employee assistance program, life insurance, disability plans, parental leave, paid time off, 401k, and tuition reimbursement, just to name a few. Beyond pay and benefits, we also recognize that flexibility, including working in a place you prefer, is essential to caring for our employees. We will continue to strive to offer flexibility and invest in technology and other tools that will make hybrid working normal rather than an exception, so that when “life happens,” you can focus on what’s most important.

TruStage

3.3 Glassdoor

TruStageTM is a financially strong insurance and financial services provider, built on the philosophy of people helping people, meeting the needs of middle-market consumers and the businesses that serve them. We believe a brighter financial future should be accessible to everyone, and our products and solutions help people confidently make financial decisions that work for them at every stage of life. With a culture rooted and focused on creating a more equitable financial system, we are deeply committed to giving back to our communities and improving the lives of those we serve today, and tomorrow. For more information, visit www.trustage.com.Follow our showcase pages: TruStage|Financial Services, TruStage| Insurance and TruStage Ventures to learn more about our integrated products and solutions.Please read and abide by our social media community guidelines: https://bit.ly/3Te7ReeTruStageTM is the marketing name for TruStage Financial Group, Inc. Its subsidiaries and affiliates. Insurance products are issued by CMFG Life Insurance Company, MEMBERS Life Insurance Company, CUMIS Insurance Society Inc., CUMIS Specialty Insurance Company Inc., American Memorial Life Insurance Company, and Union Security Insurance Company. CORP-7948569.1-0525-0627

Founded in 1935

Madison, Wisconsin, USA

2.4K employees (155 in marketing)

www.trustage.com

48% recommend to a friend

44% CEO approval

Salaries

Posted range

$104K/yr – $156K/yr

Taken straight from the job posting.

See all TruStage salaries

Marketing Team

Marketing Team Size

124 (5% of company)

Median Career Experience

18 years

Median Tenure

4.1 years

Marketing Roles Posted (Last 30 Days)

Traffic Signals

Monthly Visitors

919.3K

Monthly Google Ads Budget

$5.9M

Traffic Source Mix

19.3%

Direct

61.2%

Referral

18.5%

Social

0.1%

Paid

0.8%

Headcount Trend

Current headcount: ~2.4K

Recent News

VAHS teacher recognized by Forward Madison FC, TruStage

Nov 14, 2025 • veronapress.com

TruStage offloads Digital Storefront to Demopolis

Nov 10, 2025 • Coverager

Trustage expands Rila suite with income annuity product

Nov 10, 2025 • Structured Retail Products

Links

www.trustage.com

X (Twitter)

Crunchbase

Responsibilities

Define Filene’s audience segmentation, role-based audience taxonomy, and messaging frameworks to support audience and organizational growth.
Translate member insights, feedback, and cross-channel data into actionable audience strategies, content pathways, and engagement opportunities.
Partner across Membership, Research, Innovation, Advisory Services, Product, and Marketing to identify evolving audience needs and opportunities.
Establish audience-level performance measures and use a test-and-learn approach to continuously improve messaging and engagement.
Own Filene’s enterprise content and editorial strategy, roadmap, and calendar, aligning content priorities with audience needs and organizational objectives.
Serve as Filene’s editor-in-chief, translating research and complex ideas into compelling, accessible content while ensuring narrative, editorial, and brand consistency.
Champion a “create once, repurpose everywhere” approach that extends Filene’s ideas across audiences, channels, and formats.
Balance strategy with hands-on execution, directly writing, editing, developing, and repurposing priority content while guiding work produced by internal and external partners.
Establish editorial standards, governance, and workflows that enable high-quality, efficient content development.
Own Filene’s integrated channel strategy across social media, web, email, newsletters, blogs, podcasts, webinars, video, events, and emerging platforms.

Requirements

Bachelor’s degree in Marketing, Communications, Business or related field required.
7-10 years of progressive experience in product marketing, content marketing, content strategy, audience development, editorial leadership, brand strategy, or related disciplines. Candidates with strong product marketing or content marketing backgrounds who have experience translating complex offerings and insights into compelling audience narratives are particularly well positioned for this role.
Demonstrated experience developing and executing audience, content, messaging, and channel strategies tied to measurable business outcomes.
Strong strategic and hands-on orientation, with the ability to move from defining strategy and messaging to personally creating content, managing channels, analyzing results, and optimizing execution.
Deep understanding of multi-channel marketing and how messaging, content, and creative should adapt across social media, web, email, thought leadership, events, and other channels. Hands-on experience managing social media strategy and execution strongly preferred.
Exceptional writing, editing, storytelling, and presentation skills, with the ability to translate complex research, products, services, and ideas into clear, compelling narratives for diverse audiences.
Strong understanding of audience segmentation, lifecycle messaging, editorial planning, brand development, and product/value proposition positioning.
Working knowledge of SEO, GEO, AI-powered discovery, and evolving digital content ecosystems, with the curiosity and ability to adapt as audience behaviors and platforms change.
Experience leveraging content management systems, analytics platforms (e.g., GA4), social platforms, and emerging AI-enabled tools to improve effectiveness, efficiency, and scale.
Strong business and analytical acumen, with the ability to evaluate content investments, interpret performance data, and connect marketing activity to organizational growth, engagement, retention, and revenue objectives.

Benefits

Base Salary Range: $104,200.00 - $156,300.00 At TruStage, we believe a sound, inclusive benefits program is of vital importance, along with a flexible workplace that allows for work-life balance, career growth and retirement assistance. In addition to your base pay, your position may be eligible for an annual incentive (bonus) plan. Additional benefits available to eligible employees include medical, dental, vision, employee assistance program, life insurance, disability plans, parental leave, paid time off, 401k, and tuition reimbursement, just to name a few. Beyond pay and benefits, we also recognize that flexibility, including working in a place you prefer, is essential to caring for our employees. We will continue to strive to offer flexibility and invest in technology and other tools that will make hybrid working normal rather than an exception, so that when “life happens,” you can focus on what’s most important.