5 weeks ago
Marketing Project Manager
Cornbread Hemp
Louisville, KY (Remote)Full time
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Marketing Project Manager
Louisville, KY (Remote)
Salary Not AvailableMid Level4+ years expFull time
Posted 5 weeks ago
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Job Summary
Own the cross-functional launch engine and build the operating backbone for the marketing team with SOPs, repeatable workflows, and risk-aware project management that keeps complex campaigns, product launches, and events on track.
- Responsibilities: own end to end launches, coordinate across Creative, Growth, Retention, Sales, Ops, Product, and partners, and run regular status meetings.
- Responsibilities: create and maintain SOPs, launch playbooks, and post-launch reviews to remove bottlenecks.
- Responsibilities: manage timelines for creative, ecommerce, retail, inventory, PR, influencer, and lifecycle initiatives with cross-functional alignment.
Job Description
Responsibilities
- Own project timelines across the marketing department, ensuring initiatives launch on time and on budget.
- Build detailed project plans, timelines, task lists, and stakeholder communications for marketing initiatives.
- Coordinate work across Creative, Growth, Retention, Sales, Operations, Product Development, and external partners.
- Identify project risks early and proactively develop solutions before they impact deadlines.
- Lead regular project status meetings and ensure teams remain aligned throughout execution.
- Build, document, and maintain Standard Operating Procedures (SOPs) that improve efficiency and consistency across the marketing organization.
- Continuously improve workflows to eliminate bottlenecks and streamline execution.
- Create repeatable systems that make launches, campaigns, and recurring initiatives easier to execute over time.
- Maintain project documentation and ensure every stakeholder has visibility into priorities and deadlines.
- Partner closely with the Creative team to manage creative requests from intake through final delivery.
- Coordinate production timelines for photography, video, packaging, advertising, retail materials, social content, and digital assets.
- Ensure creative deliverables meet project requirements and are completed on schedule.
- Help prioritize creative resources across multiple competing initiatives.
- Coordinate cross-functional execution for new product launches.
- Develop launch timelines covering creative, ecommerce, retail, inventory, operations, public relations, influencer marketing, and lifecycle marketing.
- Ensure every launch milestone is completed accurately and on time.
- Maintain launch checklists and post-launch reviews to improve future processes.
- Manage operational planning for major festivals, sponsorships, trade shows, and experiential marketing activations.
- Coordinate timelines, vendors, creative assets, logistics, promotional materials, staffing, and internal deliverables.
- Ensure all event preparation is completed accurately and on schedule.
Requirements
- 4–7+ years of project management or marketing operations experience.
- Experience managing complex, cross-functional marketing initiatives.
- Proven ability to manage multiple high-priority projects simultaneously.
- Strong experience creating SOPs, workflows, and project documentation.
- Excellent organizational and time management skills.
- Strong written and verbal communication skills.
- Experience with project management platforms such as Asana, Monday.com, ClickUp, Jira, or similar.
- Proficiency with Google Workspace and Microsoft Office.
- Ability to thrive in a fast-paced, entrepreneurial environment where priorities evolve quickly.
Preferred
- Experience working in ecommerce or consumer packaged goods (CPG).
- Experience managing product launches or retail marketing initiatives.
- Experience coordinating experiential marketing or large-scale events.
- Familiarity with Shopify, Klaviyo, or other ecommerce marketing platforms.
- Experience working with creative teams, agencies, or production partners.
- PMP certification or equivalent project management training.
Cornbread Hemp
Recognized by Inc. 5000 as the fastest-growing hemp company in America, Cornbread Hemp is a market leader in hemp-derived THC & CBD. Well-known for their safety, transparency, and efficacy, their products are formulated to provide relief, relaxation, and recreation to help customers achieve their version of The Good Life.Cornbread Hemp was founded by Kentucky-born cousins Eric Zipperle and Jim Higdon, who were inspired to carry forward their home state’s 250-year hemp legacy. Vertically-integrated with seed-to-sale tracking and third-party lab tests, Cornbread Hemp continues to innovate within their category by introducing the nation’s first USDA organic THC gummies, and America’s first pure THC Seltzers.Cornbread Hemp is a leading advocate for common-sense access to cannabis, working in tandem with lawmakers to provide commonsense access to the natural wellness benefits that cannabis offers.
Traffic Signals
Monthly Visitors
340.3K
Traffic Source Mix
Search
21.4%
Direct
59.3%
Referral
14.4%
Social
2.4%
Paid
2.3%
Headcount Trend
Current headcount: ~58
Marketing Team
Marketing Team Size
11 (20% of company)
Marketing Roles Posted (Last 30 Days)
1
Funding
Total Funding
$2.5M
Last Raise
$200K
Series Unknown, 2 years ago
Funding History
- Oct 2023Series Unknown • $200K
- Oct 2023Debt Financing
- Dec 2022Series Unknown • $1.7M