13 days ago
Technology, Media & Telecommunications Marketing Manager
L.E.K. Consulting
Chicago, IL (Hybrid)Full time$110K/yr – $130K/yr
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Technology, Media & Telecommunications Marketing Manager
Chicago, IL (Hybrid)
$110K/yr – $130K/yrSenior Level10+ years expFull time
Posted 13 days ago
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Job Summary
Owns US GTM planning and execution for the TMT sector, leading cross-functional campaigns from strategy to measurement and advising partners on growth.
- Leads end-to-end campaign management and value proposition development
- Turns insights from customer and performance data into refined GTM tactics
Job Description
Responsibilities
- Lead US GTM planning, strategy and execution for TMT, aligned to firm and sector growth priorities
- Lead end-to-end campaign management (planning, strategy, launch, execution, optimization, and measurement)
- Partner with cross-functional teams to build and activate integrated GTM campaigns
- Create compelling value propositions, messaging, and tools that enable partners to engage clients and prospects effectively during campaign activation
- Collaborate with Content Marketing, Digital Marketing and Business Development to strategize and launch tactics that drive awareness, engagement, and lead generation across the marketing funnel
- Leverage voice-of-customer insights, competitive intelligence, and performance data to refine GTM strategies and tactics
- Translate campaign needs into clear requirements for Business Development to ensure strong down-funnel pull-through
- Drive internal adoption of GTM plans through playbooks, communications, and training
- Monitor GTM performance, identify risks and opportunities, and adjust strategies as needed; regularly update leadership
- Own mid- to low-funnel GTM strategies and execution for the TMT sector
Requirements
- 10+ years of experience in professional services or B2B marketing and/or go-to-market
- Bachelor’s degree in marketing, business, or a related field
- Strong strategic and analytical skills, with a track record of delivering measurable growth impact
- Deep understanding of sales cycles, buyer behavior, and low-funnel GTM execution
- Proven ability to design and deliver high-performing GTM programs and campaigns
- Excellent communication, stakeholder management, and influencing skills
- Ability to manage multiple priorities, navigate ambiguity, and drive results through change
- Strong project management, collaboration, and data-driven decision-making capabilities
- Proficiency with Microsoft Office tools and CRM platforms (e.g., Salesforce)
Benefits
- L.E.K. Consulting offers a competitive total rewards package including medical, dental, vision, life and disability insurance, 401(k) with employer contribution, HSA contributions (where applicable), paid time off, and other firm-sponsored benefits.
L.E.K. Consulting
3.7 Glassdoor
L.E.K. Consulting is a global management consulting firm that uses deep industry expertise and rigorous analysis to help business leaders achieve practical results with real impact. We are uncompromising in our approach to helping clients consistently make better decisions, deliver improved business performance and create greater shareholder returns. The firm advises and supports global companies that are leaders in their industries — including the largest private and public sector organizations, private equity firms and emerging entrepreneurial businesses. Founded in 1983, L.E.K. employs more than 2,300 professionals across the Americas, Asia-Pacific and Europe. We have deep expertise and a proven track record in a broad range of industries:•Business Services•Consumer Products•Education•Energy & Environment•Financial Services•Healthcare Services•Industrials•Life Sciences & Pharma•Media & Entertainment•MedTech•Private Equity•Retail•Technology•Travel & Transport
Founded in 1983
Boston, Massachusetts, USA
4.3K employees (134 in marketing)
60% recommend to a friend
83% CEO approval
Traffic Signals
Monthly Visitors
149.2K
Monthly Google Ads Budget
$172.3K
Traffic Source Mix
Search
54%
Direct
36.5%
Referral
7.1%
Social
1.5%
Paid
0.9%
Headcount Trend
Current headcount: ~4.3K
Marketing Team
Marketing Team Size
93 (2% of company)
Marketing Roles Posted (Last 30 Days)
2