17 hrs ago
Senior Paid Media Strategist
Inflow®
Tampa, FL (Remote)Full time$80K/yr – $100K/yr
Marketing jobs
2 marketing jobs
Senior Paid Media Strategist
Tampa, FL (Remote)
$80K/yr – $100K/yrSenior Level5+ years expFull time
Posted 17 hrs ago
Job Summary
Own end-to-end paid media strategy and client relationships for a portfolio of eCommerce clients, leading performance reviews, budgeting, testing, and cross-channel optimization.
- Manage multiple client accounts and direct strategic recommendations
- Lead cross-channel campaigns across Google, Microsoft and Meta with measurement and reporting
Job Description
Responsibilities
- Lead client relationships and strategy
- Serve as the primary paid media contact for a portfolio of approximately 5–8 clients, with account assignments based on scope and complexity.
- Develop strategies aligned with each client’s revenue, profitability and customer acquisition goals.
- Lead client meetings, performance reviews and strategic planning conversations, translating data into clear recommendations.
- Proactively address performance challenges, manage expectations and identify opportunities for growth.
- Own budget allocation, forecasting and pacing across channels.
- Manage paid search, Shopping and social
- Build, manage and optimize campaigns across Google Ads, Microsoft Ads and Meta.
- Develop account structures, bidding strategies, audience approaches and testing plans suited to each client’s business.
- Manage Shopping feeds and Merchant Center health, including product data quality, segmentation and troubleshooting.
Requirements
- Agency experience managing multiple client accounts.
- 5+ years of hands-on paid media experience, including at least 2 years managing eCommerce accounts.
- Strong expertise in Google Ads, including Search, Shopping and Performance Max, along with Merchant Center and Microsoft Ads.
- Demonstrated success managing Meta campaigns, including catalog advertising and structured creative testing.
- Experience with TikTok, Pinterest, Reddit, Amazon Ads or programmatic advertising.
- Experience owning client relationships, presenting strategic recommendations and navigating difficult conversations.
- Experience managing individual account budgets of $50,000 or more per month, with accountability for pacing and performance.
- A practical understanding of GA4, GTM, conversion tracking, Meta Pixel and Conversions API.
- Strong analytical and reporting skills, including proficiency in Sheets or Excel.
- Clear, concise written and verbal communication.
Preferred
- - People management experience.
- - Familiarity with feed management tools such as Feedonomics, DataFeedWatch or GoDataFeed.
- - Experience with incrementality testing, marketing mix modeling or post-purchase attribution.
- - Familiarity with media optimization and budget pacing tools.
- - CRO and landing page testing experience.
- - Relevant Google, Microsoft or Meta certifications.
Benefits
- Fully remote work with flexible hours around core collaboration time.
- Bonus opportunities based on performance
- Thoughtfully managed workloads and an emphasis on strong client fit.
- Paid vacation, sick days
- Health, dental, vision, life, and short- and long-term disability insurance.
- Retirement plan with company contributions.
- Monthly health and wellness budget.
- Annual conference and training budget.
Inflow®
Créée en 1987, la société MICHEL GRECO S.A. est active dans le secteur de la livraison et du transport express. Leader sur le marché luxembourgeois et fort de la prise de participation majoritaire de l’Entreprise des Postes et Télécommunications en 2001, nous offrons à notre clientèle une large gamme de services personnalisés et de qualité à des prix corrects.Notre savoir-faire, notre exigence et notre flexibilité sont pour vous la garantie d’une exécution rapide, fiable et compétitive.«Confiez-nous vos envois....... Consacrez-vous à l’essentiel!
Salaries
Posted range
$80K/yr – $100K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
1 (1% of company)
Median Career Experience
6 years
Median Tenure
7 years
Marketing Roles Posted (Last 30 Days)
2
Traffic Signals
Monthly Visitors
2K
Traffic Source Mix
Search
79.2%
Direct
12.3%
Referral
5.2%
Social
2.2%
Paid
0.7%
Headcount Trend
Current headcount: ~71
Links
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