Lead PRDs from global operator feedback, passenger trends, and regulatory updates to shape product requirements.
Synchronize GTM frameworks and cross-functional launches with sales, strategy, communications, and engineering.
Own value proposition and executive market readiness through disciplined competitive intelligence and roadmap input.

Job Description

Responsibilities

You are accountable for the holistic inbound market intelligence, global commercial positioning of new products. Your goal is to maximize global market share, de-risk product development, and scale your team’s capabilities.
Direct Market Requirements: Lead a team who collects global operator feedback, passenger trends, and regulatory updates to define Product Requirement Documents (PRDs).
Influence Multi-Year Roadmaps: Partner with Engineering and Product Development leaders to validate market demand early, ensuring R&D investments align with high-growth segments.
Competitive Moat Architecture: Synthesize macro-competitive intelligence to identify market disruptions, whitespace opportunities, and pricing strategies across all cabin domains.
Cross-Functional Orchestration: Align Sales, Strategy, Communications, and Engineering around unified launch timelines and global monetization strategies.
Value Proposition Ownership: Establish the overarching commercial messaging framework, moving the portfolio from feature-focused marketing to value-driven business cases.
Executive Advisory: Act as the primary subject matter expert for executive leadership, delivering market readiness briefs and portfolio health assessments.
Team Development: Manage, coach, and resource a team of individual Product Marketing Managers assigned to specific sub-domains (e.g., Seats, Digital Cabin).
Scalable Frameworks: Design and implement standardized GTM playbooks, product development support management plans, and performance metrics to elevate the team's operational efficiency.

Preferred

5+ years of experience building and executing inbound product marketing strategies that directly influenced engineering roadmaps.
Deep expertise in aircraft modifications , passenger experience (PaxEx), or airline commercial operations.
Master of Business Administration (MBA) or an advanced degree in Engineering or Marketing.
Experience managing cross-functional launch teams in a highly regulated matrix organization .
Exceptional executive communication skills with a track record of presenting complex business cases to C-suite stakeholders and global customers .

Benefits

The Boeing Company also provides eligible employees with an opportunity to enroll in a variety of benefit programs, generally including health insurance, flexible spending accounts, health savings accounts, retirement savings plans, life and disability insurance programs, and a number of programs that provide for both paid and unpaid time away from work.

Boeing

3.7 Glassdoor

Boeing is a leading global aerospace company that designs, builds and supports commercial airplanes, defense products and space systems for customers in more than 150 countries. Guided by our commitment to safety and quality, we innovate to deliver solutions that bring real value to our customers and the industry. As a top U.S. exporter, we work with a strong global supply base to drive economic opportunity and community impact worldwide. Our team leads with integrity and passion as it shapes the future of aerospace. Explore careers with us: boeing.com/careers Boeing is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, physical or mental disability, genetic factors, military/veteran status or other characteristics protected by law.

Founded in 1916

Arlington, Virginia, USA

125K employees (4,135 in marketing)

www.boeing.com

69% recommend to a friend

62% CEO approval

Traffic Signals

Monthly Visitors

2.2M

Monthly Google Ads Budget

$222.2K

Traffic Source Mix

44.9%

Direct

44%

Referral

7.9%

Social

Paid

2.1%

Headcount Trend

Current headcount: ~125.3K

Marketing Team

Marketing Team Size

2,002 (2% of company)

Median Career Experience

21 years

Median Tenure

15.6 years

Marketing Roles Posted (Last 30 Days)

People

HR / Recruitment

Crystal Silvester

Manager, Recruitment Advertising & Brand

At the company for 8 years 11 months

Marketing Leadership

Saar Shwartz

Chief Marketing Officer - Boeing Global Services Commercial

At the company for 2 years 11 months

Darren Hulst

Vice President - Commercial Marketing

At the company for 20 years 9 months

Jason Johns

Head of Marketing Operations

At the company for 1 year 2 months

Corey Keith

Head of Growth Marketing | Software Technology

At the company for 2 years 6 months

Funding

Last Raise

$3B

Post IPO Debt, 7 months ago

Funding History

Aug 2025
Post IPO Debt • $3B
Oct 2024
Post IPO Debt • $15.8B
May 2024
Post IPO Debt • $10B

Recent News

Boeing deliveries fall 17% in November, trailing rival Airbus

Dec 9, 2025 • cnbc.com

Boeing deliveries fall 17% in November, trail Airbus

Dec 9, 2025 • Reuters

Boeing, RAAF Achieve CCA Missile Fire from MQ-28 Ghost Bat - Dec 9, 2025

Dec 9, 2025 • Boeing Newsroom

Responsibilities

You are accountable for the holistic inbound market intelligence, global commercial positioning of new products. Your goal is to maximize global market share, de-risk product development, and scale your team’s capabilities.
Direct Market Requirements: Lead a team who collects global operator feedback, passenger trends, and regulatory updates to define Product Requirement Documents (PRDs).
Influence Multi-Year Roadmaps: Partner with Engineering and Product Development leaders to validate market demand early, ensuring R&D investments align with high-growth segments.
Competitive Moat Architecture: Synthesize macro-competitive intelligence to identify market disruptions, whitespace opportunities, and pricing strategies across all cabin domains.
Cross-Functional Orchestration: Align Sales, Strategy, Communications, and Engineering around unified launch timelines and global monetization strategies.
Value Proposition Ownership: Establish the overarching commercial messaging framework, moving the portfolio from feature-focused marketing to value-driven business cases.
Executive Advisory: Act as the primary subject matter expert for executive leadership, delivering market readiness briefs and portfolio health assessments.
Team Development: Manage, coach, and resource a team of individual Product Marketing Managers assigned to specific sub-domains (e.g., Seats, Digital Cabin).
Scalable Frameworks: Design and implement standardized GTM playbooks, product development support management plans, and performance metrics to elevate the team's operational efficiency.

Preferred

5+ years of experience building and executing inbound product marketing strategies that directly influenced engineering roadmaps.
Deep expertise in aircraft modifications , passenger experience (PaxEx), or airline commercial operations.
Master of Business Administration (MBA) or an advanced degree in Engineering or Marketing.
Experience managing cross-functional launch teams in a highly regulated matrix organization .
Exceptional executive communication skills with a track record of presenting complex business cases to C-suite stakeholders and global customers .

Benefits

The Boeing Company also provides eligible employees with an opportunity to enroll in a variety of benefit programs, generally including health insurance, flexible spending accounts, health savings accounts, retirement savings plans, life and disability insurance programs, and a number of programs that provide for both paid and unpaid time away from work.